Lures

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Style

Color

Activity

PowerBait Nessie Soft Glide Bait - (9 inch) : powerbait-nessie-soft-glide-bait-9-inch-gold-shad
PowerBait Nessie Soft Glide Bait - (7 inch) : powerbait-nessie-soft-glide-bait-7-inch-shad
PowerBait Nessie Soft Glide Bait - (7 inch) : powerbait-nessie-soft-glide-bait-7-inch-rainbow-trout
PowerBait Nessie Soft Glide Bait - (7 inch) : powerbait-nessie-soft-glide-bait-7-inch-raw
PowerBait Nessie Soft Glide Bait - (7 inch) : powerbait-nessie-soft-glide-bait-7-inch-gold-shad
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-round-goby
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-purple-smelt
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-blacknose-shiner
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-bluegill
PowerBait The Champ Swimmer - (3 inch) : powerbait-the-champ-swimmer-3-inch-hd-rainbow-trout
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-fire-perch
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-pink
Regular Spawn Sacs : regular-spawn-sacs-orange
Floating Spawn Sacs : floating-spawn-sacs-red
Holographic 9" Swim Shad : holographic-9-swim-shad-golden-bunker-w-spots
Spark Shad Paddletail Swimbait - (5 inch) : spark-shad-paddletail-swimbait-5-inch-baby-bass
4" Ringworm : 4-ringworm-grape-chartreuse
Gulp! Saltwater Pogy - (3 inch) : gulp-saltwater-pogy-3-inch-sardine
Gulp! Saltwater Grub - 6" (4 Pack) : gulp-saltwater-grub-6-4-pack-new-penny
Gulp! Saltwater Grub - 6" (4 Pack) : gulp-saltwater-grub-6-4-pack-chartreuse
PowerBait MaxScent The General - (4 inch) : powerbait-maxscent-the-general-4-inch-green-pumpkin
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-curried-chicken
PowerBait MaxScent The General - (4 inch) : powerbait-maxscent-the-general-4-inch-black
Gulp! Alive! Floating Pinched Crawler : gulp-alive-floating-pinched-crawler-nightcrawler
Gulp! Saltwater Pogy - (3 inch) : gulp-saltwater-pogy-3-inch-pearl-white
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-goby
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-black
Razor Shadz - (4.5") : razor-shadz-4-5-green-pumpkin
PowerBait MaxScent The General - (5 inch) : powerbait-maxscent-the-general-5-inch-black
PowerBait Trout Power Nuggets : powerbait-trout-power-nuggets-fluorescent-orange
Gulp! Fat Floating Trout Worm : gulp-fat-floating-trout-worm-bubblegum
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-hd-rainbow-trout
Trout Slayer : trout-slayer-white
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-albino
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-hd-yellow-perch
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-chartreuse
Sleeper Gill Swimbait - (3.2 inch) : sleeper-gill-swimbait-3-2-inch-pumpkin-seed
Easy Shiner Swimbait - (5 inch) : easy-shiner-swimbait-5-inch-threadfin-shad
Easy Shiner Swimbait - (5 inch) : easy-shiner-swimbait-5-inch-sight-flash
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-albino-pearl-shad
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-mb-gizzard
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-pro-blue-chart
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-shirauo
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-hanahaze
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-clear-pink
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-wakasagi
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-mutsugorou
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-biwako-yoshinobori
Flippin' Delight Soft Bait - (3.8 inch) : flippin-delight-soft-bait-3-8-inch-bama-craw
Flippin' Delight Soft Bait - (3.8 inch) : flippin-delight-soft-bait-3-8-inch-bruised
Mike's Garlic Salmon Eggs : mikes-garlic-salmon-eggs-yellow
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-white-back-shad
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-wakasagi
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-clear-pink
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-shiraou
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-mutsugorou
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-hanahaze
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-biwako-yoshinobori
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-ayu
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-nude-rainbow
Berkley

PowerBait Nessie Soft Glide Bait - (9 inch)

Regular price $15.99
Regular price $0.00 Sale price $15.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
Berkley

PowerBait Nessie Soft Glide Bait - (7 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
Berkley

PowerBait The Champ Minnow - (3.4 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Berkley PowerBait The Champ Minnow features a lifelike profile and high-definition colors that mimic...
Berkley

PowerBait The Champ Swimmer - (3 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Berkley PowerBait The Champ Swimmer features a lifelike profile and high-definition colors that mimic...
+3 More
Berkley

Gulp! Saltwater Grub - (5 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Berkley Gulp! Saltwater Grub is ideal on jigs or as a trailer and is...
ATLAS-MIKES

Regular Spawn Sacs

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Atlas-Mike's Regular Spawn Sacs are hand tied in our own super-soft nylon mesh cloth....
ATLAS-MIKES

Floating Spawn Sacs

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Atlas-Mike's Floating Spawn Sacs are hand tied in our own super-soft nylon mesh cloth....
Tsunami

Holographic 9" Swim Shad

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
USES: Made for both freshwater and saltwater fishing Effective for catching bluefish and redfish DETAILS...
+1 More
Megabass

Spark Shad Paddletail Swimbait - (5 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
Jointly developed with Japanese lunker hunter Tetsuya Nakamura, the Megabass Spark Shad 5 paddletail represents...
Mister Twister

4" Ringworm

Regular price $4.29 - $4.99
Regular price $0.00 Sale price $4.29 - $4.99
Unit price
The Ringworm is one of the most creative and versatile soft plastic baits every created....
Berkley

Gulp! Saltwater Pogy - (3 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
+2 More
Berkley

Gulp! Saltwater Grub - 6" (4 Pack)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Berkley 6" Gulp! Saltwater Grub is engineered with an authentic grub body shape featuring...
Berkley

PowerBait MaxScent The General - (4 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

Gulp! Alive! Floating Pinched Crawler

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Lifelike imitation of a nightcrawler pinched off Perfect for trout and panfish Expand your strike...
Berkley

PowerBait MaxScent Flat Worm - (3.6 inches)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Z-Man

Razor Shadz - (4.5")

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile,...
Berkley

PowerBait MaxScent The General - (5 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

PowerBait Trout Power Nuggets

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Berkley PowerBait Trout Power Nuggets resemble hatchery food many trout are reared on, allowing...
Berkley

Gulp! Fat Floating Trout Worm

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more...
Berkley

PowerBait® CullShad - 6" - 1 1/5oz

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level,...
LELANDS LURE

Trout Slayer

Regular price $2.29
Regular price $0.00 Sale price $2.29
Unit price
The Trout Slayer 6 pc. pack contains (4) bodies and (2) 1/64oz size 6 long-shank...
+4 More
Megabass

Sleeper Gill Swimbait - (3.2 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Megabass Sleeper Gill Swimbait features a patent-pending adaptation of the Dorsal Fin Weed Guard...
Keitech

Easy Shiner Swimbait - (5 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The Keitech 5 Inch Easy Shiner Swimbait combines the unsymmetrical body of the Shad Impact...
+4 More
Megabass

Magdraft Swimbait - (6 inch)

Regular price $17.99
Regular price $0.00 Sale price $17.99
Unit price
Designed for hard-thumping action with a medium-slow to medium retrieve, the Megabass 6" Magdraft Swimbait's...
+1 More
MEGABASS

Dark Sleeper Swimbait - 2.4" - 1/4oz

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
NOW AVAILABLE IN A SNACK-SIZED 2.4″ PACKAGE, DARK SLEEPER IS READY TO TARGET HIGHLY PRESSURED...
BEASTCOAST

Flippin' Delight Soft Bait - (3.8 inch)

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
After a year of playing with prototypes, the 3.8'' Beast Coast Flippin' Delight Soft Bait...
ATLAS-MIKES

Mike's Garlic Salmon Eggs

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Mike's Garlic Salmon Eggs are top-quality eggs packed in a special garlic oil. The combination...
+4 More
Megabass

Dark Sleeper Swimbait - 3" (3/4 oz.)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Megabass Dark Sleeper Swimbait weighs 3/4 oz. and is 3" in length. The Dark...
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