71st Anniversary Sale

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Style

Color

Activity

The Streaker Jig - 4 oz : the-streaker-jig-4-oz-pink-sardine
The Streaker Jig - 4 oz : the-streaker-jig-4-oz-full-glow-pink
The Streaker Jig - 4 oz : the-streaker-jig-4-oz-chartreuse-white-glow
Scatter Rap Minnow Lure Floating (4 3/8") : scatter-rap-minnow-lure-floating-4-3-8-silver-chartreuse
Poppin' Pad Crasher : poppin-pad-crasher-aqua-frog
Whopper Plopper 75 : whopper-plopper-75-powder
Whopper Plopper 75 : whopper-plopper-75-perch
Whopper Plopper 90 : whopper-plopper-90-powder
Whopper Plopper 90 : whopper-plopper-90-i-know-it
Whopper Plopper 90 : whopper-plopper-90-phantom-shad
Whopper Plopper 90 : whopper-plopper-90-loon
Whopper Plopper 60 : whopper-plopper-60-i-know-it
Whopper Plopper 60 : whopper-plopper-60-perch
Round Nose Swimmer - 6in : round-nose-swimmer-6in-white
Round Nose Swimmer - 5in : round-nose-swimmer-5in-yellow-white-belly-spots
Nano Kinchou Minnow 1 3/4" : nano-kinchou-minnow-1-3-4-silver-black
Pop'n Image : popn-image-tennessee-shad
Pop'n Image : popn-image-bullfrog
X-Rap CountDown - (2 inch) : x-rap-countdown-2-inch-gold
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-fusillier
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-bone-chartreuse
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-golden-olive
RipStop 12 Suspending (4 3/4") : ripstop-12-suspending-4-3-4-yellow-perch
Shadow Rap Jerkbait - (4-3/8 inch) : shadow-rap-jerkbait-4-3-8-inch-olive-green
Ultra Light Minnow Lure Slow Sinking (1 1/2") : ultra-light-minnow-lure-slow-sinking-1-1-2-chrome
Husky Jerk 08 Jerkbait - (3-1/8 inch) : husky-jerk-08-jerkbait-3-1-8-inch-yellow-perch
X-Rap 04 Jerkbait - (1-1/2 inch) : x-rap-04-jerkbait-1-1-2-inch-brown-trout
Rattlin' Rapala - (2-3/4 inch) : rattlin-rapala-2-3-4-inch-shad
The Lil' Doc Saltwater Topwater - 7" - (2 3/4 oz) : the-lil-doc-saltwater-topwater-7-2-3-4-oz-bone
Cherry Popper - 100mm : cherry-popper-100mm-superman
Whopper Plopper 110 : whopper-plopper-110-phantom-shad
4" Surface Eraser Plug - (3/4 oz) : 4-surface-eraser-plug-3-4-oz-bone
Cherry Popper - 100mm : cherry-popper-100mm-toxic-lime
Cherry Popper - 100mm : cherry-popper-100mm-oliver-eelz
Jitterbug 3/8 oz 2 1/2" : jitterbug-3-8-oz-2-1-2-leopard-frog
Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10 : dyna-response-blade-bait-2-1-4-1-2oz-10-red-hot-craw
4" Surface Eraser Plug - (3/4 oz) : 4-surface-eraser-plug-3-4-oz-olive
Cherry Popper - 100mm : cherry-popper-100mm-grapeberry
Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10 : dyna-response-blade-bait-2-1-4-1-2oz-10-hot-tiger
4" Surface Eraser Plug - (3/4 oz) : 4-surface-eraser-plug-3-4-oz-amber
2 1/2" Epoxy Jig - (3/8 oz) : 2-1-2-epoxy-jig-3-8-oz-albie-crack
Scatter Rap Minnow - (4-3/8 inch) : scatter-rap-minnow-4-3-8-inch-silver
Cherry Popper - 100mm : cherry-popper-100mm-bunklancer
2 1/2" Epoxy Jig - (3/8 oz) : 2-1-2-epoxy-jig-3-8-oz-silver
Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10 : dyna-response-blade-bait-2-1-4-1-2oz-10-ito-hiuo
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-yellow-perch
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-silver
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-ghost
Scatter Rap Glass Shad - (2-3/4 inch) : scatter-rap-glass-shad-2-3-4-inch-glass-shad
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-ht-ito-wakasagi
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-gill
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-pagani-raigyo
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-cicada
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-bahama-milk-pearl
Herring Jig - (1 oz) : herring-jig-1-oz-chrome
Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-mg-wakasagi-ii
Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-ito-clear-laker
Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-gg-perch-ob
Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-gp-stain-reaction-ob
Blooper Topwater Popper - (2 3/4 inch) : blooper-topwater-popper-2-3-4-inch-sexy-shad
Nomad Design

The Streaker Jig - 4 oz

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Streaker Jig is designed to be worked fast and aggressively. The longer and slimmer...
Rapala

Scatter Rap Minnow Lure Floating (4 3/8")

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
Though evasive in action, this classic Rapala minnow shape has a graceful, natural wobble for...
Pradco

Poppin' Pad Crasher

Regular price $6.49 - $7.99
Regular price $0.00 Sale price $6.49 - $7.99
Unit price
The Booyah Poppin' Pad Crasher is perfect for those times when you need more surface...
+2 More
River2Sea

Whopper Plopper 75

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for...
+1 More
River2Sea

Whopper Plopper 90

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for...
+1 More
River2Sea

Whopper Plopper 60

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The River2Sea Whopper Plopper 60 is a downsized version of the popular 75 size and incorporates the...
Tsunami

Round Nose Swimmer - 6in

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
Round Nose Swimmers are designed for long stable casts and to float level. They can...
Tsunami

Round Nose Swimmer - 5in

Regular price $16.99
Regular price $0.00 Sale price $16.99
Unit price
Round Nose Swimmers are designed for long stable casts and to float level. They can...
MATZUO

Nano Kinchou Minnow 1 3/4"

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
The Nano Kinchou Minnow's curved and contoured body is just 2 about inches long and...
Pradco

Pop'n Image

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
Diving Depth: Topwater Species: All Freshwater Game Fish Technique: Cast and retrieve with erratic action...
Rapala

X-Rap CountDown - (2 inch)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
Now anglers can fish the Xtreme Attitude of the X-Rap at any depth consistently. Rapala...
+1 More
Rapala

X-Rap Long Cast 14 Lure Sinking (5 1/2")

Regular price $18.99
Regular price $0.00 Sale price $18.99
Unit price
Designed for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built...
Rapala

RipStop 12 Suspending (4 3/4")

Regular price $13.49
Regular price $0.00 Sale price $13.49
Unit price
The RipStop® tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on...
Rapala

Shadow Rap Jerkbait - (4-3/8 inch)

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Shadow Rap combines a horizontal struggle with a vertical fade that perfectly mimics a...
Rapala

Ultra Light Minnow Lure Slow Sinking (1 1/2")

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Big action in a small bait, the Ultra Light Minnow is the new gold standard...
+1 More
Rapala

Husky Jerk 08 Jerkbait - (3-1/8 inch)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
Rapala

X-Rap 04 Jerkbait - (1-1/2 inch)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The X-Rap is "all about the action." The versatility of the X-Rap allows an angler...
Rapala

Rattlin' Rapala - (2-3/4 inch)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Rapala 2.75" Rattlin' Rapala has sound frequencies that are harmonic, uniform and "in tune"...
Drifter Tackle

The Lil' Doc Saltwater Topwater - 7" - (2 3/4 oz)

Regular price $23.99 - $24.99
Regular price $0.00 Sale price $23.99 - $24.99
Unit price
The “SECRET PLUG” finally has a name! _____________________________ Musky Mania’s 9″ Doc and 7″ Lil’...
+3 More
MADD MANTIS

Cherry Popper - 100mm

Regular price $20.99
Regular price $0.00 Sale price $20.99
Unit price
The focus in making the Cherry Popper was to make a super durable popper that...
+1 More
River2Sea

Whopper Plopper 110

Regular price $16.99
Regular price $0.00 Sale price $16.99
Unit price
River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for...
HOGY LURE CO

4" Surface Eraser Plug - (3/4 oz)

Regular price $11.95
Regular price $0.00 Sale price $11.95
Unit price
Introducing the new Charter Grade Surface Eraser: These simple, effective surface plugs are designed for...
Arbogast

Jitterbug 3/8 oz 2 1/2"

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Arbogast Jitterbug is the most-respected topwater lure for night fishing, but also power ignites...
MEGABASS

Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
THE DYNA RESPONSE IS A NEW CONCEPT METAL VIBE DEVELOPED WITH SHINJI SATO. THE SUPER-THIN...
HOGY LURE CO

2 1/2" Epoxy Jig - (3/8 oz)

Regular price $9.95 - $10.99
Regular price $0.00 Sale price $9.95 - $10.99
Unit price
Double Thick Epoxy Coat For Natural Light Refraction Durable, Through Wired Construction Reflective Scale Finish...
Rapala

Shadow Rap Deep Lure Slow Sinking (4 3/8")

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Shadow Rap Deep combines a horizontal struggle with a vertical fade that perfectly mimics...
Rapala

Scatter Rap Glass Shad - (2-3/4 inch)

Regular price $10.99
Regular price $0.00 Sale price $10.99
Unit price
The Scatter Rap illusion of a spooked baitfish fleeing attack is heightened with the new...
+3 More
MEGABASS

PopMax Topwater Popper - (1/2 oz.)

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
Based on a Yuki Ito hand-carved original, the Megabass PopMax Topwater Popper Lure ups the...
Run Off Lures

Herring Jig - (1 oz)

Regular price $5.99 - $7.99
Regular price $0.00 Sale price $5.99 - $7.99
Unit price
Run Off Lures Herring Jig Chrome Silver is a solid Herring Imitation. Great for throwing...
+2 More
MEGABASS

Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch)

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
The Megabass Vision Oneten+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths. Tuned...
Googan Squad

Blooper Topwater Popper - (2 3/4 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The Googan Squad Blooper is a topwater popper that will crash and splash its way...
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