71st Anniversary Sale

Category

Subcategory

Brand

Style

Color

Activity

RipStop 12 Suspending (4 3/4") : ripstop-12-suspending-4-3-4-yellow-perch
Shadow Rap Lure - SDR11 : shadow-rap-lure-sdr11-olive-green
Husky Jerk 3-1/8 : husky-jerk-3-1-8-yellow-perch
Rattlin' Lipless Crankbait Sinking (2 3/4") : rattlin-lipless-crankbait-sinking-2-3-4-shad
PowerBait MaxScent The General - (4 inch) : powerbait-maxscent-the-general-4-inch-green-pumpkin
Tungsten Model I Casting Jig : tungsten-model-i-casting-jig-green-pumpkin-chartreuse
Tungsten Model I Casting Jig : tungsten-model-i-casting-jig-green-pumpkin-blue-flake
PowerBait MaxScent The General - (4 inch) : powerbait-maxscent-the-general-4-inch-black
Model II Tungsten Football Jig Version 2 - (1/4 oz.) : model-ii-tungsten-football-jig-version-2-1-4-oz-green-pumpkin-blue-flake
Pro Rock Hopper Bucktail Jig - 2 oz : pro-rock-hopper-bucktail-jig-2-oz-chicken-scratch
Model II Tungsten Football Jig Version 2 - (1/2 oz.) : model-ii-tungsten-football-jig-version-2-1-2-oz-green-pumpkin-chartreuse
Gulp! Saltwater Pogy - (3 inch) : gulp-saltwater-pogy-3-inch-pearl-white
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-green-pumpkin-party
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-goby
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-black
Razor Shadz - (4.5") : razor-shadz-4-5-green-pumpkin
PowerBait MaxScent The General - (5 inch) : powerbait-maxscent-the-general-5-inch-black
PowerBait Trout Power Nuggets : powerbait-trout-power-nuggets-bpnfo
8" Screwlock Jig Head - (1 oz) : 8-screwlock-jig-head-1-oz-purple-haze
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-hd-rainbow-trout
Cherry Popper - 100mm : cherry-popper-100mm-superman
Whopper Plopper 110 : whopper-plopper-110-phantom-shad
Cherry Popper - 100mm : cherry-popper-100mm-toxic-lime
Cherry Popper - 100mm : cherry-popper-100mm-oliver-eelz
Trout Slayer : trout-slayer-watermelon-red
Jitterbug 3/8 oz 2 1/2" : jitterbug-3-8-oz-2-1-2-leopard-frog
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-albino
Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10 : dyna-response-blade-bait-2-1-4-1-2oz-10-red-hot-craw
Cherry Popper - 100mm : cherry-popper-100mm-grapeberry
Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10 : dyna-response-blade-bait-2-1-4-1-2oz-10-hot-tiger
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-hd-yellow-perch
2 1/2" Epoxy Jig - (3/8 oz) : 2-1-2-epoxy-jig-3-8-oz-albie-crack
8" Screwlock Jig Head - (1 oz) : 8-screwlock-jig-head-1-oz-hell-yeah-butter
Scatter Rap Minnow - (4-3/8 inch) : scatter-rap-minnow-4-3-8-inch-silver
8" Screwlock Jig Head - (1 oz) : 8-screwlock-jig-head-1-oz-green-back
Cherry Popper - 100mm : cherry-popper-100mm-bunklancer
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-chartreuse
2 1/2" Epoxy Jig - (3/8 oz) : 2-1-2-epoxy-jig-3-8-oz-silver
Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10 : dyna-response-blade-bait-2-1-4-1-2oz-10-ito-hiuo
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-silver
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-ghost
Easy Shiner Swimbait - (5 inch) : easy-shiner-swimbait-5-inch-threadfin-shad
Easy Shiner Swimbait - (5 inch) : easy-shiner-swimbait-5-inch-sight-flash
Scatter Rap Glass Shad Lures Suspending (2 3/4") : scatter-rap-glass-shad-lures-suspending-2-3-4-glass-shad
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-ht-ito-wakasagi
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-gill
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-pagani-raigyo
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-cicada
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-bahama-milk-pearl
Herring Jig - (1 oz) : herring-jig-1-oz-chrome
Herring Jig - (2 oz) : herring-jig-2-oz-chrome
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-albino-pearl-shad
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-pro-blue-chart
Magdraft Swimbait - 8" - 3 1/10oz : magdraft-swimbait-8-3-1-10oz-baby-bass
Dark Sleeper Swimbait - 3" - 3/8oz : dark-sleeper-swimbait-3-3-8oz-hanahaze
Dark Sleeper Swimbait - 3" - 3/8oz : dark-sleeper-swimbait-3-3-8oz-clear-pink
Dark Sleeper Swimbait - 3" - 3/8oz : dark-sleeper-swimbait-3-3-8oz-mutsugorou
Dark Sleeper Swimbait - 3" - 3/8oz : dark-sleeper-swimbait-3-3-8oz-shiraou
Dark Sleeper Swimbait - 3" - 3/8oz : dark-sleeper-swimbait-3-3-8oz-biwako-yoshinobori
Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-mg-wakasagi-ii
Rapala

RipStop 12 Suspending (4 3/4")

Regular price $13.49
Regular price $0.00 Sale price $13.49
Unit price
The RipStop® tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on...
Rapala

Shadow Rap Lure - SDR11

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Shadow Rap combines a horizontal struggle with a vertical fade that perfectly mimics a...
Rapala

Husky Jerk 3-1/8

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
Rapala

Rattlin' Lipless Crankbait Sinking (2 3/4")

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that...
Berkley

PowerBait MaxScent The General - (4 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Keitech

Tungsten Model I Casting Jig

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
Lead-Free tungsten jig head design Tungsten head is 30% smaller & harder than lead Tear-drop...
+1 More
Keitech

Model II Tungsten Football Jig Version 2 - (1/4 oz.)

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
The Keitech Model II Tungsten Football Jig Version 2 is designed for deep water jig...
S & S BUCKTAILS

Pro Rock Hopper Bucktail Jig - 2 oz

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
Developed to be a premier option for the angler in pursuit of their next personal...
Keitech

Model II Tungsten Football Jig Version 2 - (1/2 oz.)

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
The Keitech Model II Tungsten Football Jig Version 2 is designed for deep water jig...
Berkley

Gulp! Saltwater Pogy - (3 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
Berkley

PowerBait MaxScent Flat Worm - (3.6 inches)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Z-Man

Razor Shadz - (4.5")

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
Featuring a segmented, fish-shaped body and forked tail that create an extremely lifelike baitfish profile,...
Berkley

PowerBait MaxScent The General - (5 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

PowerBait Trout Power Nuggets

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over...
NO LIVE BAIT NEEDED

8" Screwlock Jig Head - (1 oz)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Built without compromise, the No Live Bait Needed (NLBN) Screwlock Jig Heads - 8" Bait...
Berkley

PowerBait® CullShad - 6" - 1 1/5oz

Regular price $11.99
Regular price $0.00 Sale price $11.99
Unit price
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level,...
+3 More
MADD MANTIS

Cherry Popper - 100mm

Regular price $20.99
Regular price $0.00 Sale price $20.99
Unit price
The focus in making the Cherry Popper was to make a super durable popper that...
+1 More
River2Sea

Whopper Plopper 110

Regular price $16.99
Regular price $0.00 Sale price $16.99
Unit price
River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for...
LELANDS LURE

Trout Slayer

Regular price $2.29
Regular price $0.00 Sale price $2.29
Unit price
The Trout Slayer 6 pc. pack contains (4) bodies and (2) 1/64oz size 6 long-shank...
Arbogast

Jitterbug 3/8 oz 2 1/2"

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Arbogast Jitterbug is the most-respected topwater lure for night fishing, but also power ignites...
MEGABASS

Dyna Response Blade Bait - 2 1/4" - 1/2oz - #10

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
THE DYNA RESPONSE IS A NEW CONCEPT METAL VIBE DEVELOPED WITH SHINJI SATO. THE SUPER-THIN...
HOGY LURE CO

2 1/2" Epoxy Jig - (3/8 oz)

Regular price $9.95 - $10.99
Regular price $0.00 Sale price $9.95 - $10.99
Unit price
Double Thick Epoxy Coat For Natural Light Refraction Durable, Through Wired Construction Reflective Scale Finish...
Rapala

Scatter Rap Minnow - (4-3/8 inch)

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
Though evasive in action, this classic Rapala Scatter Rap Minnow has a graceful, natural wobble...
+1 More
Berkley

Gulp! Saltwater Grub - (5 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The Berkley Gulp! Saltwater Grub is ideal on jigs or as a trailer and is...
Rapala

Shadow Rap Deep Lure Slow Sinking (4 3/8")

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Shadow Rap Deep combines a horizontal struggle with a vertical fade that perfectly mimics...
Keitech

Easy Shiner Swimbait - (5 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The Keitech 5 Inch Easy Shiner Swimbait combines the unsymmetrical body of the Shad Impact...
Rapala

Scatter Rap Glass Shad Lures Suspending (2 3/4")

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Scatter Rap illusion of a spooked baitfish fleeing attack is heightened with the new...
+3 More
MEGABASS

PopMax Topwater Popper - (1/2 oz.)

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
Based on a Yuki Ito hand-carved original, the Megabass PopMax Topwater Popper Lure ups the...
Run Off Lures

Herring Jig - (1 oz)

Regular price $5.99 - $7.99
Regular price $0.00 Sale price $5.99 - $7.99
Unit price
Run Off Lures Herring Jig Chrome Silver is a solid Herring Imitation. Great for throwing...
+4 More
MEGABASS

Magdraft Swimbait - (6 inch)

Regular price $17.99
Regular price $0.00 Sale price $17.99
Unit price
Designed for hard-thumping action with a medium-slow to medium retrieve, the Megabass 6" Magdraft Swimbait's...
MEGABASS

Magdraft Swimbait - 8" - 3 1/10oz

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
LENGTH 8" WEIGHT 3-1/10OZ HOOK #2/0   AT 8” AND OVER 3OZ, THE MAGDRAFT IS...
MEGABASS

Dark Sleeper Swimbait - 3" - 3/8oz

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
THE DARK SLEEPER SWIMBAIT WAS DEVELOPED TO TARGET FISH HOLDING TO BOTTOM STRUCTURE WITH OVERWHELMING...
+2 More
MEGABASS

Vision Oneten +1 Jr. Jerkbait - (3 7/8 inch)

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
The Megabass Vision Oneten+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths. Tuned...
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