71st Anniversary Sale

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Color

Lateralis Prizm Deep Water Polarized Lens with Matte Transparent Blue Frame : lateralis-prizm-deep-water-polarized-lens-with-matte-transparent-blue-frame-prizm-deep-water-lens-matte-transparent-blue-frame
Holbrook XL Prizm Sapphire Lens with Polished Black Frame : holbrook-xl-prizm-sapphire-lens-with-polished-black-frame-prizm-sapphire-lens-polished-black-frame
Sphaera Prizm Deep Water Polarized Lens with Matte Black Frame : sphaera-prizm-deep-water-polarized-lens-with-matte-black-frame-deep-water-polarized-lens-matte-black-frame
Sphaera Prizm 24k Polarized Lens with Matte Carbon Frame : sphaera-prizm-24k-polarized-lens-with-matte-carbon-frame-prizm-24k-lens-matte-carbon-frame
BiSphaera Prizm Ruby Lens with Polished White Frame : bisphaera-prizm-ruby-lens-with-polished-white-frame-prizm-ruby-lens-polished-white-frame
BiSphaera Prizm Black Lens with Steel Frame : bisphaera-prizm-black-lens-with-steel-frame-prizm-black-lens-steel-frame
RSLV - Prizm Sapphire Lens with Matte Grey Smoke Frame : rslv-prizm-sapphire-lens-with-matte-grey-smoke-frame-prizm-sapphire-lens-matte-grey-smoke-frame
Shoutout Polarized Sunglasses : shoutout-polarized-sunglasses-tortoise-chromapop-polarized-brown-lens
Silicone Retainer : silicone-retainer-red-white-blue-marble
No Tail Adjustable Eyewear Retainer : no-tail-adjustable-eyewear-retainer-royal
Ripcord Retainer : ripcord-retainer-olive
The Slim Retainer : the-slim-retainer-black-smoke
Braided Leathercord Retainer : braided-leathercord-retainer-green
Braided Leathercord Retainer : braided-leathercord-retainer-woven-natural
Braided Leathercord Retainer : braided-leathercord-retainer-brown-black
Kids Premiums Pink Sparkle Polarize Sunglasses : kids-premiums-pink-sparkle-polarize-sunglasses-pink-sparkle
Three Parts Tee Sunglasses : three-parts-tee-sunglasses
Men's Beelzebub's Bourbon Burpees Sunglasses : mens-beelzebubs-bourbon-burpees-sunglasses
Aleta Black Frame Sunglasses with Blue Mirror Lens 580P : aleta-black-frame-sunglasses-with-blue-mirror-lens-580p-black-blue-mirror
Fantail Wetlands 580P with Gray Lens : fantail-wetlands-580p-with-gray-lens-blaze-orange-gray
JOSE PRO Polarized Sunglasses : jose-pro-polarized-sunglasses-matte-black-frame-green-mirror-polarized-glass-lenses
Au Revoir, Gopher Sunglasses : au-revoir-gopher-sunglasses-white
Middle Seat Advantage Sunglasses : middle-seat-advantage-sunglasses
Bosley's Basset Hound Dreams Sunglasses : bosleys-basset-hound-dreams-sunglasses-brown
Falkor's Fever Dream Sunglasses : falkors-fever-dream-sunglasses
Whiskey Shots with Satan Sunglasses : whiskey-shots-with-satan-sunglasses
Zipz Adjustable Stainless : zipz-adjustable-stainless-stainless
Silicone Solid : silicone-solid-blue
Monoz Zipz Adjustable XL End : monoz-zipz-adjustable-xl-end-black
Mono Zipz : mono-zipz-orange
Monoz Zipz : monoz-zipz-green
Monoz Zipz : monoz-zipz-blue
Cablz Flotz : cablz-flotz-yellow
Aviator Sunglasses - Gloss Black Frame/Smoke Silver Lense (Size 4) : aviator-sunglasses-gloss-black-frame-smoke-silver-lense-size-4
ULU Polarized Sunglasses - Gray Lense/Sun Coral Frame : ulu-polarized-sunglasses-gray-lense-sun-coral-frame
Impromptu Disco Nap : impromptu-disco-nap
Deja Vu Daydream : deja-vu-daydream
Threaten Me With a Good Time : threaten-me-with-a-good-time
Undercover Stunt Double : undercover-stunt-double
Mauve Mood Board : mauve-mood-board
Solar Flare Centaur : solar-flare-centaur
Bimini Bay Polarized Sunglasses (T-BB6-A) : bimini-bay-polarized-sunglasses-t-bb6-a-tortoise-frame-amber-lense
Bimini Bay Aviator Sunglasses (AVII-B-1SS) : bimini-bay-aviator-sunglasses-avii-b-1ss-smoke-silver
Pineapple Painkillers : pineapple-painkillers
Electric Dinotopia Carnival : electric-dinotopia-carnival
Sunbathing with Wizards : sunbathing-with-wizards
Silverback Squat Mobility : silverback-squat-mobility
Mick and Keith`s Midnight Ramble : mick-and-keith-s-midnight-ramble
Amelia Earhart Ghosted Me : amelia-earhart-ghosted-me
Pop Art Prodigy : pop-art-prodigy
Approaching Cult Status : approaching-cult-status
Tadpole Dancing : tadpole-dancing
Come Slither, Baby : come-slither-baby
Electric Beluga Boogaloo : electric-beluga-boogaloo
Gold Digging with Sasquatch : gold-digging-with-sasquatch
Colossal Squid Confessions : colossal-squid-confessions
Hellhound Hallucinations : hellhound-hallucinations
Call Me Tarmac Daddy : call-me-tarmac-daddy
Dawn of a New Sage : dawn-of-a-new-sage
Lilac It Like That!!! : lilac-it-like-that
OAKLEY

Lateralis Prizm Deep Water Polarized Lens with Matte Transparent Blue Frame

Regular price $235.00
Regular price $0.00 Sale price $235.00
Unit price
Explore in Lateralis, a high-wrap frame designed for everyday wear. Mixing old-school style with new-school...
OAKLEY

Holbrook XL Prizm Sapphire Lens with Polished Black Frame

Regular price $174.00
Regular price $0.00 Sale price $174.00
Unit price
The look of Holbrook™, from its iconic style to keyhole bridge and metal rivets, has...
OAKLEY

Sphaera Prizm Deep Water Polarized Lens with Matte Black Frame

Regular price $281.00
Regular price $0.00 Sale price $281.00
Unit price
Designed for boundary-pushing performance, no matter the sport, Sphaera’s wide field of view guarantees you’ll...
OAKLEY

Sphaera Prizm 24k Polarized Lens with Matte Carbon Frame

Regular price $281.00
Regular price $0.00 Sale price $281.00
Unit price
Designed for boundary-pushing performance, no matter the sport, Sphaera’s wide field of view guarantees you’ll...
OAKLEY

BiSphaera Prizm Ruby Lens with Polished White Frame

Regular price $202.00
Regular price $0.00 Sale price $202.00
Unit price
Seamlessly transition from dominating competition to owning the daily hustle with BiSphaera. The dual-lens performance...
OAKLEY

BiSphaera Prizm Black Lens with Steel Frame

Regular price $202.00
Regular price $0.00 Sale price $202.00
Unit price
Seamlessly transition from dominating competition to owning the daily hustle with BiSphaera. The dual-lens performance...
OAKLEY

RSLV - Prizm Sapphire Lens with Matte Grey Smoke Frame

Regular price $231.00
Regular price $0.00 Sale price $231.00
Unit price
Big and bold, yet clean and sleek, RSLV is designed to fit on larger heads...
Smith

Shoutout Polarized Sunglasses

Regular price $195.00
Regular price $0.00 Sale price $195.00
Unit price
A future classic. The Smith Shoutout has a traditional shape, but these sunglasses are no...
CABLZ

Silicone Retainer

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
Cablz newest product is made from 100 percent silicone and has the streamlined look of...
CHUMS

No Tail Adjustable Eyewear Retainer

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Intense, active sports like kayaking and climbing require a secure retainer that fits under a...
+3 More
CHUMS

Ripcord Retainer

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
Meet the Ripcord retainer – the perfect fusion of brains and brawn. This retainer offers...
CHUMS

The Slim Retainer

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Our latest addition to our silicone retainer collection comes the Slim Retainer! This lightweight, minimal...
CHUMS

Braided Leathercord Retainer

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
Made of genuine braided leather, the Braided Leather retainer fits all but the bulkiest eyewear...
KNOCKAROUND

Kids Premiums Pink Sparkle Polarize Sunglasses

Regular price $30.00
Regular price $0.00 Sale price $30.00
Unit price
What's better than a pretty pair of pink sunglasses? Sparkles! These sparkly pink Kids Premiums...
goodr

Three Parts Tee Sunglasses

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Nothing compliments iced tea like a touch of lemonade. They go together like Brad and...
goodr

Men's Beelzebub's Bourbon Burpees Sunglasses

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
With wider frames, longer arms, and bigger lenses than our OGs, these babies are designed...
Costa Del Mar

Aleta Black Frame Sunglasses with Blue Mirror Lens 580P

Regular price $202.00
Regular price $0.00 Sale price $202.00
Unit price
Inspired by the form and function of nature’s beauty, it's no coincidence the Aleta sunglasses get their...
Costa Del Mar

Fantail Wetlands 580P with Gray Lens

Regular price $193.00
Regular price $0.00 Sale price $193.00
Unit price
Experience superior clarity and comfort with the Fantail Wetlands 580P sunglasses featuring gray lenses. Designed...
Costa Del Mar

JOSE PRO Polarized Sunglasses

Regular price $292.00
Regular price $0.00 Sale price $292.00
Unit price
Costa brings next-level Pro-formance to its best-selling Jose frame. Named in honor of the legendary...
goodr

Au Revoir, Gopher Sunglasses

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
These all white with rose lens glasses help you see your ball as it flies...
goodr

Middle Seat Advantage Sunglasses

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Everyone is always SO desperate to avoid the middle seat, but the shorties out there...
goodr

Bosley's Basset Hound Dreams Sunglasses

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Bosley is the late, great dog-of-goodr legend who passed away at the young age of...
goodr

Falkor's Fever Dream Sunglasses

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Classic shape with new levels of style and performance. We designed these shades to look...
goodr

Whiskey Shots with Satan Sunglasses

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
You read that correctly. We are encouraging you to drink some of that sweet amber...
CABLZ

Zipz Adjustable Stainless

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
ADJUSTABLE clear coated stainless steel cable available in 14” lengths with Universal ends. The Adjustable Cablz...
CABLZ

Silicone Solid

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
100% Silicone adjustable eyewear retainer available in 30 different colors with one universal length comparable to...
CABLZ

Monoz Zipz Adjustable XL End

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
ADJUSTABLE non-conductive monofilament like cable are available in Black 14” length with XL endsThe XL temple...
CABLZ

Mono Zipz

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
ADJUSTABLE non-conductive monofilament like cable (available different colors but only in 14” length) The Adjustable Cablz...
CABLZ

Monoz Zipz

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
ADJUSTABLE non-conductive monofilament like cable (available different colors but only in 14” length) The Adjustable Cablz...
CABLZ

Monoz Zipz

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
ADJUSTABLE non-conductive monofilament like cable (available different colors but only in 14” length) The Adjustable Cablz...
CABLZ

Cablz Flotz

Regular price $2.99
Regular price $0.00 Sale price $2.99
Unit price
Never lose your expensive eyewear again! Flotz allows you to maintain the light weight “off...
Bimini Bay

Aviator Sunglasses - Gloss Black Frame/Smoke Silver Lense (Size 4)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Not just stylish, the Bimini Bay Outfitters Aviator Sunglasses are built for ultimate protection from...
Costa Del Mar

ULU Polarized Sunglasses - Gray Lense/Sun Coral Frame

Regular price $242.00
Regular price $0.00 Sale price $242.00
Unit price
Named after the famed surf break that has wowed visitors for generations, Ulu features a...
goodr

Impromptu Disco Nap

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Who cares if you have a report due at the end of the day? You...
goodr

Deja Vu Daydream

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Do you ever get that strange feeling that you've been here before?! Don't worry. It's...
goodr

Threaten Me With a Good Time

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Threaten everyone with a good time with these light pink vintage-inspired square aviator frames with...
goodr

Undercover Stunt Double

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
These black square aviators, with their blue non-reflective lenses & retro vibes, will have you...
goodr

Mauve Mood Board

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Circle Gs get moody in a mauve translucent frame with rose gradient lenses. Perfect for...
goodr

Solar Flare Centaur

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
These larger-than-life juicy dark orange BFGs with blood-orange gradient lenses are like a sudden outburst...
Bimini Bay

Bimini Bay Polarized Sunglasses (T-BB6-A)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Bimini Bay Outfitters are leaders in high performance sunglasses. Boasting 100% UVA and UVB protection,...
Bimini Bay

Bimini Bay Aviator Sunglasses (AVII-B-1SS)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Not just stylish, the Bimini Bay Outfitters Aviator Sunglasses are built for ultimate protection from...
goodr

Pineapple Painkillers

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
These no-slip, no-bounce pineapple party-worthy frames are non-polarized but still offer full UV400 protection. Perfect...
goodr

Electric Dinotopia Carnival

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
These dreamy teal and purple sunglasses will transport you to an otherworldy carnival of lights...
goodr

Sunbathing with Wizards

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
These high-performance blue and gold sunglasses were rigorously tested against the glare of pale, disrobed...
goodr

Silverback Squat Mobility

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Dig silverback gorillas? Try these silverback sunglasses. Perfect for beasting, running, or golfing, these sleek...
goodr

Mick and Keith`s Midnight Ramble

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
These black and blue sunglasses offer the best of both worlds: sleek black frames with...
goodr

Amelia Earhart Ghosted Me

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
Tortoiseshell aviators never looked so fly. These shades are no slip, no bounce, and no...
goodr

Pop Art Prodigy

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
If you've ever gotten famous for duct-taping a rotten banana to a wall and selling...
goodr

Approaching Cult Status

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Approaching Cult Status either means you're insanely popular due to your iconic style, or maybe...
goodr

Tadpole Dancing

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Catch these textured, limited-edition electric orange Circle G poison dart frog-inspired shades with amber reflective...
goodr

Come Slither, Baby

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
Get down with danger noodles. Come Slither, Baby. It's time to shed your inhibitions and...
goodr

Electric Beluga Boogaloo

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
Looking for sunnies that won't slip OR bounce while you breakdance for your life on...
goodr

Gold Digging with Sasquatch

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
Imagine our chagrin when we showed up to Sasquatch's gold-digging party totally dolled and gussied,...
goodr

Colossal Squid Confessions

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
Most embarrassing thing that ever happened to us? We accidentally inked our pants in front...
goodr

Hellhound Hallucinations

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
What the what?! Did you just see a rabid three-headed Basset Hound wearing a turtle...
goodr

Call Me Tarmac Daddy

Regular price $35.00
Regular price $0.00 Sale price $35.00
Unit price
Suit up, fly high, and Call Me Tarmac Daddy in these black and orange sunglasses...
goodr

Dawn of a New Sage

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
No, these aren't named after that new-age weirdo you met on Bumble...these sage green sunglasses...
goodr

Lilac It Like That!!!

Regular price $25.00
Regular price $0.00 Sale price $25.00
Unit price
If you're a lavender lover, these perfectly pale purple OGs are for you. We expect...
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