Lures

Category

Subcategory

Brand

Style

Color

Activity

ChatterBait JackHammer - (1/2 oz.) : chatterbait-jackhammer-1-2-oz-hites-hot-craw
FAT Swing Impact Swimbait - (2.8 inch) : fat-swing-impact-swimbait-2-8-inch-dark-sculpin
PowerBait Nessie Soft Glide Bait - (9 inch) : powerbait-nessie-soft-glide-bait-9-inch-shad
PowerBait Nessie Soft Glide Bait - (7 inch) : powerbait-nessie-soft-glide-bait-7-inch-shad
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-round-goby
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-purple-smelt
PowerBait The Champ Minnow - (3.4 inch) : powerbait-the-champ-minnow-3-4-inch-hd-blacknose-shiner
Vision Oneten Max LBO Jerkbait - (5.3 inch) : vision-oneten-max-lbo-jerkbait-5-3-inch-mat-shad
Gulp! Saltwater Pogy - (3 inch) : gulp-saltwater-pogy-3-inch-sardine
X-Rap 04 Jerkbait - (1-1/2 inch) : x-rap-04-jerkbait-1-1-2-inch-brown-trout
Gulp! Alive! Floating Pinched Crawler : gulp-alive-floating-pinched-crawler-nightcrawler
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-goby
PowerBait® CullShad - 6" - 1 1/5oz : powerbait®-cullshad-6-1-1-5oz-hd-rainbow-trout
Cherry Popper - 100mm : cherry-popper-100mm-bunklancer
Sleeper Gill Swimbait - (3.2 inch) : sleeper-gill-swimbait-3-2-inch-pumpkin-seed
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-gill
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-pagani-raigyo
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-pro-blue-chart
Vision Oneten+1 Jr. Jerkbait - (3-7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-gg-perch-ob
Dark Sleeper Swimbait - 2.4" - 1/4oz : dark-sleeper-swimbait-2-4-1-4oz-mutsugorou
Flippin' Delight Soft Bait - (3.8 inch) : flippin-delight-soft-bait-3-8-inch-bama-craw
Vision Oneten Jerkbait - (4-1/3 inch) : vision-oneten-jerkbait-4-1-3-inch-sb-ob-shad
Vision Oneten Jerkbait - (4-1/3 inch) : vision-oneten-jerkbait-4-1-3-inch-gill
Vision Oneten+1 Jerkbait - (4-1/3 inch) : vision-oneten-1-jerkbait-4-1-3-inch-gill
Vision Oneten+1 Jerkbait - (4-1/3 inch) : vision-oneten-1-jerkbait-4-1-3-inch-ht-ito-wakasagi
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-mutsugorou
Magdraft Swimbait - (6 inch) : magdraft-swimbait-6-inch-nude-bass
Sonicside Crankbait - 2.6" - 1/2oz : sonicside-crankbait-2-6-1-2oz-gp-pro-perch
Sonicside Crankbait - 2.6" - 1/2oz : sonicside-crankbait-2-6-1-2oz-chartreuse-dust
Workingman's Compact Swim Jig - (1/4oz) : workingmans-compact-swim-jig-1-4oz-dope-gill
Dark Sleeper Swimbait - 3.8" - 1oz : dark-sleeper-swimbait-3-8-1oz-mutsugorou
Workingman's Compact Swim Jig - (1/4oz) : workingmans-compact-swim-jig-1-4oz-pro-pumpkin
Gulp! Nightcrawler - (6 inch) : gulp-nightcrawler-6-inch-pumpkinseed
Nature Series Inline Spinner -#6 - 1/4 oz : nature-series-inline-spinner-6-1-4-oz-brown-trout
Model II Tungsten Football Jig Version 2 - (1/4 oz.) : model-ii-tungsten-football-jig-version-2-1-4-oz-green-pumpkin-black
Gulp! Alive! Saltwater Shrimp - (4 inch Pint Tub) : gulp-alive-saltwater-shrimp-4-inch-pint-tub-natural
Nature Series Inline Spinner #2 - 1/16 oz : nature-series-inline-spinner-2-1-16-oz-brook-trout
Nature Series Fly Spinner - #2 - 1/16 oz : nature-series-fly-spinner-2-1-16-oz-brown-trout
Flippin' Delight Soft Bait - (3.8 inch) : flippin-delight-soft-bait-3-8-inch-dark-green-pumpkin
Flippin' Delight Soft Bait - (3.8 inch) : flippin-delight-soft-bait-3-8-inch-melon
Tungsten Compound O.W. Sniper Football Jig - 3/8 oz : tungsten-compound-o-w-sniper-football-jig-3-8-oz-dirt-bag
Lil' Magnum Compact Flippin' Jig - (3/8oz) : lil-magnum-compact-flippin-jig-3-8oz-dirtbag
Lil' Magnum Compact Flippin' Jig - (3/8oz) : lil-magnum-compact-flippin-jig-3-8oz-stealth-craw
SV-3 Double Willow Spinnerbait - (1/2 oz.) : sv-3-double-willow-spinnerbait-1-2-oz-gill
SV-3 Double Willow Spinnerbait - (1/2 oz.) : sv-3-double-willow-spinnerbait-1-2-oz-wakasagi
Nature Series Inline Spinner - #6 - 1/4 oz : nature-series-inline-spinner-6-1-4-oz-brook-trout
Gulp! Alive! Saltwater Eel - (Pint Tub) : gulp-alive-saltwater-eel-pint-tub-natural-eel
Hustler Hybrid Finesse Jig - 1/4 oz : hustler-hybrid-finesse-jig-1-4-oz-dirt-bag
Jointed Structure Jig Head - (3/8oz) : jointed-structure-jig-head-3-8oz-blue-craw
CrushCity Bronco Bug - 4" (6 Pack) : crushcity-bronco-bug-4-6-pack-bama-craw
Crazy Flapper Soft Bait - (3.6 inch) : crazy-flapper-soft-bait-3-6-inch-green-pumpkin-fire
Lil' Magnum Compact Flippin' Jig - (3/8oz) : lil-magnum-compact-flippin-jig-3-8oz-elite-craw
3" Paddle Tail - 5pk : 3-paddle-tail-5pk-twisted-t
Ringworm Softbait - (4 inch) : ringworm-softbait-4-inch-alewife
Swing Impact Swimbaits - ( 4") : swing-impact-swimbaits-4-green-pumpkin
Twister Tail - 4" : twister-tail-4-pumpkin-pepper
Gulp! Fat Floating Trout Worm : gulp-fat-floating-trout-worm-nc
Nature Series Fly Spinner - #2 - 1/16 oz : nature-series-fly-spinner-2-1-16-oz-brook-trout
Little Spider Soft Bait - (2 inch) : little-spider-soft-bait-2-inch-cola
Gulp! Nightcrawler - (6 inch) : gulp-nightcrawler-6-inch-natural
+2 More
Z-Man

ChatterBait JackHammer - (1/2 oz.)

Regular price $15.99 - $19.99
Regular price $0.00 Sale price $15.99 - $19.99
Unit price
The Z-Man 1/2 oz. ChatterBait JackHammer was designed by pro anglers Brett Hite and Morizo...
Keitech

FAT Swing Impact Swimbait - (2.8 inch)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Keitech 2.8 Inch FAT Swing Impact Swimbait has taken the Paddle tail swimbait to...
Berkley

PowerBait Nessie Soft Glide Bait - (9 inch)

Regular price $15.99
Regular price $0.00 Sale price $15.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
Berkley

PowerBait Nessie Soft Glide Bait - (7 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
Berkley

PowerBait The Champ Minnow - (3.4 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Berkley PowerBait The Champ Minnow features a lifelike profile and high-definition colors that mimic...
+1 More
MEGABASS

Vision Oneten Max LBO Jerkbait - (5.3 inch)

Regular price $27.99
Regular price $0.00 Sale price $27.99
Unit price
The Oneten Max LBO is a large, highly responsive jerkbait powered by the revolutionary LBO...
Berkley

Gulp! Saltwater Pogy - (3 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
Rapala

X-Rap 04 Jerkbait - (1-1/2 inch)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The X-Rap is "all about the action." The versatility of the X-Rap allows an angler...
Berkley

Gulp! Alive! Floating Pinched Crawler

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Lifelike imitation of a nightcrawler pinched off Perfect for trout and panfish Expand your strike...
Berkley

PowerBait MaxScent Flat Worm - (3.6 inches)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

PowerBait® CullShad - 6" - 1 1/5oz

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level,...
+2 More
MADD MANTIS

Cherry Popper - 100mm

Regular price $20.99
Regular price $0.00 Sale price $20.99
Unit price
The focus in making the Cherry Popper was to make a super durable popper that...
+4 More
Megabass

Sleeper Gill Swimbait - (3.2 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Megabass Sleeper Gill Swimbait features a patent-pending adaptation of the Dorsal Fin Weed Guard...
+2 More
Megabass

PopMax Topwater Popper - (1/2 oz.)

Regular price $21.99
Regular price $0.00 Sale price $21.99
Unit price
Based on a Yuki Ito hand-carved original, the Megabass PopMax Topwater Popper Lure ups the...
+4 More
Megabass

Magdraft Swimbait - (6 inch)

Regular price $17.99
Regular price $0.00 Sale price $17.99
Unit price
Designed for hard-thumping action with a medium-slow to medium retrieve, the Megabass 6" Magdraft Swimbait's...
+5 More
Megabass

Vision Oneten+1 Jr. Jerkbait - (3-7/8 inch)

Regular price $23.99
Regular price $0.00 Sale price $23.99
Unit price
The Megabass Vision Oneten+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths. Tuned...
+1 More
MEGABASS

Dark Sleeper Swimbait - 2.4" - 1/4oz

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
NOW AVAILABLE IN A SNACK-SIZED 2.4″ PACKAGE, DARK SLEEPER IS READY TO TARGET HIGHLY PRESSURED...
BEASTCOAST

Flippin' Delight Soft Bait - (3.8 inch)

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
After a year of playing with prototypes, the 3.8'' Beast Coast Flippin' Delight Soft Bait...
+7 More
Megabass

Vision Oneten Jerkbait - (4-1/3 inch)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Once the closely-guarded secret of the pros, the Vision Oneten Jerkbait quickly became a staple...
+4 More
Megabass

Vision Oneten+1 Jerkbait - (4-1/3 inch)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Megabass Vision Oneten+1 is a mid-range jerkbait designed to increase the depth of the original...
+4 More
Megabass

Dark Sleeper Swimbait - 3" (3/4 oz.)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Megabass Dark Sleeper Swimbait weighs 3/4 oz. and is 3" in length. The Dark...
MEGABASS

Sonicside Crankbait - 2.6" - 1/2oz

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
THE SONICSIDE IS A COMPETITION-READY FLATSIDE CRANKBAIT BORN OF THE EXACTING DEMANDS OF OUR NATIONAL...
BEASTCOAST

Workingman's Compact Swim Jig - (1/4oz)

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
Since the launch of our heavy-duty Gorilla Swimjig, customers have often requested a more "northern...
+1 More
MEGABASS

Dark Sleeper Swimbait - 3.8" - 1oz

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
THE DARK SLEEPER SWIMBAIT WAS DEVELOPED TO TARGET FISH HOLDING TO BOTTOM STRUCTURE WITH OVERWHELMING...
Berkley

Gulp! Nightcrawler - (6 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Gulp! Nightcrawler is great on spinner rigs and weedless jigheads and is an excellent...
Panther Martin

Nature Series Inline Spinner -#6 - 1/4 oz

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The realistic colors in Panther Martin's® Nature Series are all dressed up to mimic flies,...
Keitech

Model II Tungsten Football Jig Version 2 - (1/4 oz.)

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
The Keitech Model II Tungsten Football Jig Version 2 is designed for deep water jig...
Berkley

Gulp! Alive! Saltwater Shrimp - (4 inch Pint Tub)

Regular price $22.99
Regular price $0.00 Sale price $22.99
Unit price
Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are...
Panther Martin

Nature Series Inline Spinner #2 - 1/16 oz

Regular price $3.99
Regular price $0.00 Sale price $3.99
Unit price
  Panther Martin Spinners are the world's easiest and fastest spinning inline spinners thanks to...
Panther Martin

Nature Series Fly Spinner - #2 - 1/16 oz

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
Unique Shaft through Blade Design creates Easiest and Fastest Spinning Action in the World Convex/Concave...
BEASTCOAST

Tungsten Compound O.W. Sniper Football Jig - 3/8 oz

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
The O.W. (Open Water) Sniper Jig is ready to wreak havoc on pressured, clear-water fish....
+1 More
BEASTCOAST

Lil' Magnum Compact Flippin' Jig - (3/8oz)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Designed to be the ultimate compact flipping and pitching jig, the Tungsten Lil' Magnum has...
+2 More
MEGABASS

SV-3 Double Willow Spinnerbait - (1/2 oz.)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The Megabass SV-3 Double Willow Spinnerbait in 1/2 oz. distills 33 years of spinnerbait design...
Panther Martin

Nature Series Inline Spinner - #6 - 1/4 oz

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Panther Martin Spinners are the world's easiest and fastest spinning inline spinners thanks to their...
Berkley

Gulp! Alive! Saltwater Eel - (Pint Tub)

Regular price $22.99
Regular price $0.00 Sale price $22.99
Unit price
The Gulp! Alive! Saltwater Eel is an ideal replacement for live eels as the scent,...
BEASTCOAST

Hustler Hybrid Finesse Jig - 1/4 oz

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The BC Squad sat down and reviewed what would make a deadly clearwater jig around...
STRIKE KING

Jointed Structure Jig Head - (3/8oz)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Strike King® Jointed Structure Head combines the popular "swinging- head" style with the unprecedented...
Rapala

CrushCity Bronco Bug - 4" (6 Pack)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Rapala 4" CrushCity Bronco Bug offers a body with actions that most bass haven't...
Keitech

Crazy Flapper Soft Bait - (3.6 inch)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Keitech 3.6 Inch Crazy Flapper Soft Bait is a craw-type bait which can be...
NO LIVE BAIT NEEDED

3" Paddle Tail - 5pk

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
No Live Bait Needed 3" Paddle Tails are one of the most sought-after soft body...
MISTER TWISTER

Ringworm Softbait - (4 inch)

Regular price $4.29 - $4.99
Regular price $0.00 Sale price $4.29 - $4.99
Unit price
The Mister Twister 4" Ringworm is one of the most creative and versatile soft plastic...
+8 More
Keitech

Swing Impact Swimbaits - ( 4")

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Keitech Swing Impact is a proven Tournament winner. These versatile swimbaits come in six...
Mister Twister

Twister Tail - 4"

Regular price $4.49
Regular price $0.00 Sale price $4.49
Unit price
This is the original fish catcher other plastic lures have tried so hard to imitate....
Berkley

Gulp! Fat Floating Trout Worm

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Shorter, fatter trout-attracting worm Unique shape is great for wacky rigs Expand your strike zone...
Panther Martin

Nature Series Fly Spinner - #2 - 1/16 oz

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
Unique Shaft through Blade Design creates Easiest and Fastest Spinning Action in the World Convex/Concave...
Keitech

Little Spider Soft Bait - (2 inch)

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
The Keitech 2 Inch Little Spider Soft Bait is back. After several years on the...
Sort by
  • Featured
  • Best selling
  • Alphabetically, A-Z
  • Alphabetically, Z-A
  • Price, low to high
  • Price, high to low
  • Date, old to new
  • Date, new to old