Lures

Category

Subcategory

Brand

Style

Color

Activity

PowerBait Minnotator Swimbait - (2 inch) : powerbait-minnotator-swimbait-2-inch-wonderbread
PowerBait Minnotator Swimbait - (2 inch) : powerbait-minnotator-swimbait-2-inch-hd-rainbow-trout
PowerBait Minnotator Swimbait - (2 inch) : powerbait-minnotator-swimbait-2-inch-hd-perch
PowerBait Minnotator Swimbait - (2 inch) : powerbait-minnotator-swimbait-2-inch-hd-bluegill
PowerBait Drip Swimmer - (4 inch) : powerbait-drip-swimmer-4-inch-hd-blacknose-shiner
Striped Bass Kit : striped-bass-kit-assorted
Shadow Rap Shad Deep Jerkbait - (3-1/2 inch) : shadow-rap-shad-deep-jerkbait-3-1-2-inch-bud
Walleye Boom Box Lure Kit : walleye-boom-box-lure-kit-assorted
Bass Boom Box Lure Kit : bass-boom-box-lure-kit-assorted
Pro Rock Hopper Bucktail Jig - (1-1/2 oz.) : pro-rock-hopper-bucktail-jig-1-1-2-oz-sand-eel
TRD HogZ Soft Bait - (3 inch) : trd-hogz-soft-bait-3-inch-molting-craw
Gobius Swimbait - (3/8 oz.) : gobius-swimbait-3-8-oz-the-deal
Gobius Swimbait - (3/8 oz.) : gobius-swimbait-3-8-oz-green-pumpkin-goby
Gobius Swimbait - (3/4 oz.) : gobius-swimbait-3-4-oz-the-deal
Gobius Swimbait - (3/4 oz.) : gobius-swimbait-3-4-oz-green-pumpkin-goby
ChatterSpike - (4-1/2 inch) : chatterspike-4-1-2-inch-chartreuse-white
ChatterBait JackHammer - (3/8 oz.) : chatterbait-jackhammer-3-8-oz-bretts-bluegill
ChatterBait JackHammer - (1/2 oz.) : chatterbait-jackhammer-1-2-oz-bretts-bluegill
ChatterBait Elite EVO - (1/2 oz.) : chatterbait-elite-evo-1-2-oz-glitter-bomb
3D Inshore Twitchbait Slow Sinking Lure - (5-1/4 inch) : 3d-inshore-twitchbait-slow-sinking-lure-5-1-4-inch-peanut-bunker
Hydro Minnow LC Floating Lure - (6 inch) : hydro-minnow-lc-floating-lure-6-inch-wacky-mackerel
Hydro Minnow LC Floating Lure - (6 inch) : hydro-minnow-lc-floating-lure-6-inch-pearl-candy
Skitter Walk 08 Walking Bait - (3-1/8 inch) : skitter-walk-08-walking-bait-3-1-8-inch-holographic-bone-chartreuse
CrushCity The Mayor Swimbait - (3 inch) : crushcity-the-mayor-swimbait-3-inch-black-blue-green-pumpkin
Tungsten Compound Baby Dozer Football Jig - (7/16 oz.) : tungsten-compound-baby-dozer-football-jig-7-16-oz-dirtbag
Zero Flex Gorilla Swim Jig V2 - (3/8 oz.) : zero-flex-gorilla-swim-jig-v2-3-8-oz-chartreuse-special
Flippin' Delight Soft Bait - (3.8 inch) : flippin-delight-soft-bait-3-8-inch-dirtbag
V9 Double Willow Spinnerbait - (1/2 oz.) : v9-double-willow-spinnerbait-1-2-oz-wakasagi
Magdraft Freestyle Swimbait - (6 inch) : magdraft-freestyle-swimbait-6-inch-nude-rainbow
Sleeper Gill Swimbait - (3.2 inch) : sleeper-gill-swimbait-3-2-inch-perch
Magdraft Swimbait - (10 inch) : magdraft-swimbait-10-inch-baby-bass
Vision Oneten+1 Jerkbait - (4-1/3 inch) : vision-oneten-1-jerkbait-4-1-3-inch-aurora-reaction
Vision Oneten Jerkbait - (4-1/3 inch) : vision-oneten-jerkbait-4-1-3-inch-aurora-reaction
PopMax Topwater Popper - (1/2 oz.) : popmax-topwater-popper-1-2-oz-aurora-reaction
Quibble 150 Stickbait : quibble-150-stickbait-butter
Quibble 150 Stickbait : quibble-150-stickbait-bunklancer
Plank 205 Topwater Lure : plank-205-topwater-lure-butter
Duck 155 Surface Swimmer : duck-155-surface-swimmer-butter
Duck 155 Surface Swimmer : duck-155-surface-swimmer-bunklancer
Duck 110 Surface Swimmer : duck-110-surface-swimmer-butter
Easy Shiner Swimbait - (4 inch) : easy-shiner-swimbait-4-inch-dark-sculpin
Little Spider Soft Bait - (2 inch) : little-spider-soft-bait-2-inch-dark-goby
ChatterBait JackHammer - (1/2 oz.) : chatterbait-jackhammer-1-2-oz-hites-hot-craw
PowerBait Power Floating Trout Worm - 3" (15 Pack) : powerbait-power-floating-trout-worm-3-15-pack-pink-shad
Nature Series Dressed Inline Spinner #6 - (1/4 oz.) : nature-series-dressed-inline-spinner-6-1-4-oz-rainbow-trout-dressed
Nature Series Dressed Inline Spinner #4 - (1/8 oz.) : nature-series-dressed-inline-spinner-4-1-8-oz-rainbow-trout-dressed
Nature Series Dressed Inline Spinner #2 - (1/16 oz.) : nature-series-dressed-inline-spinner-2-1-16-oz-rainbow-trout-dressed
Ben Parker Magnum Spoon, 8 inch : ben-parker-magnum-spoon-8-inch-blueback-hd
Tuna Harness Jig - (4 oz./10 inch) : tuna-harness-jig-4-oz-10-inch-glow-bone
Captain Cory's Tuna Jig - (220g) : captain-corys-tuna-jig-220g-sardine
Captain Cory's Tuna Jig - (220g) : captain-corys-tuna-jig-220g-sand-eel
Captain Cory's Tuna Jig - (180g) : captain-corys-tuna-jig-180g-sardine
Captain Cory's Tuna Jig - (180g) : captain-corys-tuna-jig-180g-sand-eel
Captain Cory's Tuna Jig - (150g) : captain-corys-tuna-jig-150g-sand-eel
Captain Cory's Tuna Jig - (120g) : captain-corys-tuna-jig-120g-sand-eel
The Albie Daddy Jig - (2 oz.) : the-albie-daddy-jig-2-oz-electric-chicken
Sand Eel Bucktail Jig - (1 1/8 oz.) : sand-eel-bucktail-jig-1-1-8-oz-dayglo-green-white-sparkle-flash
Sand Eel Bucktail Jig - (1 1/8 oz.) : sand-eel-bucktail-jig-1-1-8-oz-dayglo-green-brown-sparkle-flash
Smiling Bill Bucktail Jig - (1 1/4 oz.) : smiling-bill-bucktail-jig-1-1-4-oz-dayglo-green-brown-sparkle-flash
PowerBait Nessie Soft Glide Bait - (9 inch) : powerbait-nessie-soft-glide-bait-9-inch-rainbow-trout
Berkley

PowerBait Minnotator Swimbait - (2 inch)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Berkley 2" PowerBait Minnotator Swimbait features realism and natural action in an easy-to-fish pre-rigged...
Berkley

PowerBait Drip Swimmer - (4 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Berkley 4" PowerBait Drip Swimmer is designed to exploit finesse techniques through ultra-realistic design,...
Yo-Zuri

Striped Bass Kit

Regular price $59.99
Regular price $0.00 Sale price $59.99
Unit price
Dive into the world of professional fishing with the Yo-Zuri Striped Bass Kit, a premium...
Rapala

Shadow Rap Shad Deep Jerkbait - (3-1/2 inch)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The Rapala Shadow Rap Shad Deep Jerkbait breaks the mold. Fish it finesse in the...
Rapala

Walleye Boom Box Lure Kit

Regular price $49.99
Regular price $0.00 Sale price $49.99
Unit price
The Rapala Walleye Boom Box Lure Kit contains a line-up of hand selected proven Walleye...
Rapala

Bass Boom Box Lure Kit

Regular price $49.99
Regular price $0.00 Sale price $49.99
Unit price
Whether you chase bucketmouths with buddies or strive to fill the biggest bag on the...
S & S BUCKTAILS

Pro Rock Hopper Bucktail Jig - (1-1/2 oz.)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The S&S Bucktails 1.5 oz. Pro Rock Hopper Bucktail Jig takes the classic concept of...
Z-Man

TRD HogZ Soft Bait - (3 inch)

Regular price $4.49
Regular price $0.00 Sale price $4.49
Unit price
The Z-Man 3" TRD HogZ Soft Bait is a ribbed, compact-profile creature bait designed to...
Z-Man

Gobius Swimbait - (3/8 oz.)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Z-Man 3/8 oz. Gobius Swimbait is composed of a super soft, impossibly durable ElaZtech®—yielding...
Z-Man

Gobius Swimbait - (3/4 oz.)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The Z-Man 3/4 oz. Gobius Swimbait is composed of a super soft, impossibly durable ElaZtech®—yielding...
Z-Man

ChatterSpike - (4-1/2 inch)

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
The Z-Man 4.5 Inch ChatterSpike refreshes your favorite bladed jigs and spinnerbaits with lively, seductive...
+1 More
Z-Man

ChatterBait JackHammer - (3/8 oz.)

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
The Z-Man 3/8 oz. ChatterBait JackHammer was designed by pro anglers Brett Hite and Morizo...
+2 More
Z-Man

ChatterBait JackHammer - (1/2 oz.)

Regular price $15.99 - $19.99
Regular price $0.00 Sale price $15.99 - $19.99
Unit price
The Z-Man 1/2 oz. ChatterBait JackHammer was designed by pro anglers Brett Hite and Morizo...
Z-Man

ChatterBait Elite EVO - (1/2 oz.)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Z-Man 1/2 oz. ChatterBait Elite EVO leads with Z-Man’s patented direct head-to-blade connection and...
Yo-Zuri

3D Inshore Twitchbait Slow Sinking Lure - (5-1/4 inch)

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Yo-Zuri 5-1/4 Inch 3D Inshore Twitchbait Slow Sinking Lure is a slow sinking lipless...
Yo-Zuri

Hydro Minnow LC Floating Lure - (6 inch)

Regular price $10.99
Regular price $0.00 Sale price $10.99
Unit price
The Yo-Zuri 6 Inch Hydro Minnow LC Floating Lure has been designed to cast long...
Rapala

Skitter Walk 08 Walking Bait - (3-1/8 inch)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The Rapala Skitter Walk 08 Walking Bait features a superior construction which ensures a perfect...
Rapala

CrushCity The Mayor Swimbait - (3 inch)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
To lead CrushCity™, you need to be dependable, adaptable and fearless, which is why the...
BEASTCOAST

Tungsten Compound Baby Dozer Football Jig - (7/16 oz.)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Developed with mixed bag lakes in mind; the Beast Coast Tungsten Compound Baby Dozer Football...
BEASTCOAST

Zero Flex Gorilla Swim Jig V2 - (3/8 oz.)

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
Redesigned and better than ever, the Beast Coast Zero Flex Gorilla Swim Jig V2 now...
BEASTCOAST

Flippin' Delight Soft Bait - (3.8 inch)

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
After a year of playing with prototypes, the 3.8'' Beast Coast Flippin' Delight Soft Bait...
MEGABASS

V9 Double Willow Spinnerbait - (1/2 oz.)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The Megabass V9 Double Willow Spinnerbait in 1/2 oz. represents the 9th iteration of the...
Megabass

Magdraft Freestyle Swimbait - (6 inch)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The Megabass Magdraft Freestyle Swimbait is the ultimate swimbait for big bass sessions. With a...
+4 More
Megabass

Sleeper Gill Swimbait - (3.2 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Megabass Sleeper Gill Swimbait features a patent-pending adaptation of the Dorsal Fin Weed Guard...
MEGABASS

Magdraft Swimbait - (10 inch)

Regular price $34.99
Regular price $0.00 Sale price $34.99
Unit price
The Megabass 10" Magdraft Swimbait is a beast of a swimbait. Meticulously designed for a...
+4 More
Megabass

Vision Oneten+1 Jerkbait - (4-1/3 inch)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Megabass Vision Oneten+1 is a mid-range jerkbait designed to increase the depth of the original...
+10 More
Megabass

Vision Oneten Jerkbait - (4-1/3 inch)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Once the closely-guarded secret of the pros, the Vision Oneten Jerkbait quickly became a staple...
Megabass

PopMax Topwater Popper - (1/2 oz.)

Regular price $21.99
Regular price $0.00 Sale price $21.99
Unit price
Based on a Yuki Ito hand-carved original, the Megabass PopMax Topwater Popper Lure ups the...
MADD MANTIS

Quibble 150 Stickbait

Regular price $23.99
Regular price $0.00 Sale price $23.99
Unit price
The original thought behind the Madd Mantis Quibble 150 Stickbait was to make a great...
MADD MANTIS

Plank 205 Topwater Lure

Regular price $30.99
Regular price $0.00 Sale price $30.99
Unit price
The mission in making the Madd Mantis Plank 205 Topwater Lure WTD (Walk the Dog)...
MADD MANTIS

Duck 155 Surface Swimmer

Regular price $22.99
Regular price $0.00 Sale price $22.99
Unit price
The Madd Mantis Duck 155 Surface Swimmer is a great lure for catching bluefish, striped...
MADD MANTIS

Duck 110 Surface Swimmer

Regular price $18.99
Regular price $0.00 Sale price $18.99
Unit price
The Madd Mantis Duck 110 Surface Swimmer is a great lure for catching bluefish, striped...
+6 More
Keitech

Easy Shiner Swimbait - (4 inch)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Keitech 4 Inch Easy Shiner Swimbait combines the unsymmetrical body of the Shad Impact...
Keitech

Little Spider Soft Bait - (2 inch)

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
The Keitech 2 Inch Little Spider Soft Bait is back. After several years on the...
Berkley

PowerBait Power Floating Trout Worm - 3" (15 Pack)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Berkley 3" PowerBait Power Floating Trout Worm features a unique segmented body for more...
Panther Martin

Nature Series Dressed Inline Spinner #6 - (1/4 oz.)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Panther Martin Nature Series Dressed Inline Spinner features realistic colors and is dressed up...
Panther Martin

Nature Series Dressed Inline Spinner #4 - (1/8 oz.)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Panther Martin Nature Series Dressed Inline Spinner features realistic colors and is dressed up...
Panther Martin

Nature Series Dressed Inline Spinner #2 - (1/16 oz.)

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
The Panther Martin Nature Series Dressed Inline Spinner features realistic colors and is dressed up...
NICHOLS LURES

Ben Parker Magnum Spoon, 8 inch

Regular price $25.99
Regular price $0.00 Sale price $25.99
Unit price
The Original Ben Parker Magnum Spoon is a sure winner. Featuring a premium 3/0 Owner ST-36 Treble...
Hogy Lures

Tuna Harness Jig - (4 oz./10 inch)

Regular price $29.95
Regular price $0.00 Sale price $29.95
Unit price
The Hogy Lures Tuna Harness Jig is carefully balanced to ensure a natural drop and...
UVT Fishing

Captain Cory's Tuna Jig - (220g)

Regular price $16.99
Regular price $0.00 Sale price $16.99
Unit price
The UVT Fishing Captain Cory's Tuna Jig is a product made by anglers, for anglers!...
UVT Fishing

Captain Cory's Tuna Jig - (180g)

Regular price $15.99
Regular price $0.00 Sale price $15.99
Unit price
The UVT Fishing Captain Cory's Tuna Jig is a product made by anglers, for anglers!...
UVT Fishing

Captain Cory's Tuna Jig - (150g)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The UVT Fishing Captain Cory's Tuna Jig is a product made by anglers, for anglers!...
UVT Fishing

Captain Cory's Tuna Jig - (120g)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The UVT Fishing Captain Cory's Tuna Jig is a product made by anglers, for anglers!...
UVT Fishing

The Albie Daddy Jig - (2 oz.)

Regular price $10.49
Regular price $0.00 Sale price $10.49
Unit price
The UVT Fishing Long Casting Albie Daddy Jig is designed to target a variety of...
Mr Bills

Sand Eel Bucktail Jig - (1 1/8 oz.)

Regular price $11.99
Regular price $0.00 Sale price $11.99
Unit price
The Mr. Bills Sand Eel Bucktail Jig is a favorite of most all game fish...
Mr Bills

Smiling Bill Bucktail Jig - (1 1/4 oz.)

Regular price $11.99
Regular price $0.00 Sale price $11.99
Unit price
The Mr. Bills Smiling Bill Bucktail Jig is a favorite of most all gamefish around...
Berkley

PowerBait Nessie Soft Glide Bait - (9 inch)

Regular price $15.99
Regular price $0.00 Sale price $15.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
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