Lures

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Subcategory

Brand

Style

Color

Activity

PowerBait Nessie Soft Glide Bait - (9 inch) : powerbait-nessie-soft-glide-bait-9-inch-gold-shad
PowerBait Nessie Soft Glide Bait - (7 inch) : powerbait-nessie-soft-glide-bait-7-inch-gold-shad
Aglia Spinner - #3 - Plain Treble : aglia-spinner-3-plain-treble-gold
Husky Jerk 08 Jerkbait - (3-1/8 inch) : husky-jerk-08-jerkbait-3-1-8-inch-yellow-perch
Rattlin' Rapala - (2-3/4 inch) : rattlin-rapala-2-3-4-inch-shad
Gulp! Saltwater Grub - 6" (4 Pack) : gulp-saltwater-grub-6-4-pack-chartreuse
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-curried-chicken
Pro Rock Hopper Bucktail Jig - 2 oz : pro-rock-hopper-bucktail-jig-2-oz-chicken-scratch
Glass Minnow Jig w/Silicone Skirt : glass-minnow-jig-w-silicone-skirt-chartreuse
Cherry Popper - 100mm : cherry-popper-100mm-bunklancer
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-chartreuse
Sleeper Gill Swimbait - (3.2 inch) : sleeper-gill-swimbait-3-2-inch-pumpkin-seed
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-yellow-perch
Scatter Rap Glass Shad Lures Suspending (2 3/4") : scatter-rap-glass-shad-lures-suspending-2-3-4-glass-yellow-perch
Vision Oneten+1 Jr. Jerkbait - (3-7/8 inch) : vision-oneten-1-jr-jerkbait-3-7-8-inch-gg-perch-ob
Mike's Garlic Salmon Eggs : mikes-garlic-salmon-eggs-yellow
Vision Oneten Jerkbait - (4-1/3 inch) : vision-oneten-jerkbait-4-1-3-inch-ht-ito-tennessee-shad
Vision Oneten Jerkbait - (4-1/3 inch) : vision-oneten-jerkbait-4-1-3-inch-gg-perch-ob
Vision Oneten Jerkbait - (4-1/3 inch) : vision-oneten-jerkbait-4-1-3-inch-gp-sexy-shad
Vision Oneten+1 Jerkbait - (4-1/3 inch) : vision-oneten-1-jerkbait-4-1-3-inch-gp-sexy-shad
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-wakasagi
Dark Sleeper Swimbait - 3" (3/4 oz.) : dark-sleeper-swimbait-3-3-4-oz-biwako-yoshinobori
Sonicside Crankbait - 2.6" - 1/2oz : sonicside-crankbait-2-6-1-2oz-wild-craw-ob
Sonicside Crankbait - 2.6" - 1/2oz : sonicside-crankbait-2-6-1-2oz-chartreuse-dust
Dark Sleeper Swimbait - 3.8" - 1oz : dark-sleeper-swimbait-3-8-1oz-biwako-yoshinobori
Dark Sleeper Swimbait - 3.8" - 1oz : dark-sleeper-swimbait-3-8-1oz-wakasagi
Hammer JIg 2 OZ : hammer-jig-2-oz-chrome-yellow
Epoxy Jig with In-Line Hook - (5/8 oz./3 inch) : epoxy-jig-with-in-line-hook-5-8-oz-3-inch-albie-crack
Spittin' Wa 55 : spittin-wa-55-yellow-head
Original Floating Lures (3-1/2") - F09 : original-floating-lures-3-1-2-f09-g
Original Floating Lures (3-1/2") - F09 : original-floating-lures-3-1-2-f09-p
Model II V2 Tungsten Football Jig - ( 3/8oz) : model-ii-v2-tungsten-football-jig-3-8oz-green-pumpkin-chartreuse
Jitterbug 3/8 oz 2 1/2" : jitterbug-3-8-oz-2-1-2-bull-frog
Gulp! Fat Floating Trout Worm : gulp-fat-floating-trout-worm-chartreuse
Original Floating Lure - (1-1/2") - F03 : original-floating-lure-1-1-2-f03-g
Original Floating Lures (2") - F05 : original-floating-lures-2-f05-g
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-g
Model II Tungsten Football Jig Version 2 - (1/4 oz.) : model-ii-tungsten-football-jig-version-2-1-4-oz-green-pumpkin-chartreuse
Hula Popper 5/8oz : hula-popper-5-8oz-yellow
Gulp! Alive! Saltwater Swimming Mullet - (4 inch Pint Tub) : gulp-alive-saltwater-swimming-mullet-4-inch-pint-tub-chatreuse
Lil' Magnum Compact Flippin' Jig - (3/8oz) : lil-magnum-compact-flippin-jig-3-8oz-chartreuse-pumpkin
Lil' Magnum Compact Flippin' Jig - (3/8oz) : lil-magnum-compact-flippin-jig-3-8oz-stealth-craw
SV-3 Double Willow Spinnerbait - (1/2 oz.) : sv-3-double-willow-spinnerbait-1-2-oz-ayu
SV-3 Double Willow Spinnerbait - (1/2 oz.) : sv-3-double-willow-spinnerbait-1-2-oz-white-chart
Willow Strike Metal Fly Spinner - #4 1/8 oz : willow-strike-metal-fly-spinner-4-1-8-oz-silver-yellow
PowerBait Attractant - Bass - 8 oz. : powerbait-attractant-bass-8-oz-yellow
PowerBait Attractant - Trout - 8 oz. : powerbait-attractant-trout-8-oz-yellow
Black Fury Spinner - #00 - Dressed Treble : black-fury-spinner-00-dressed-treble-yellow-dot-blade
Musky Killer Spinner -3/4oz - Dressed : musky-killer-spinner-3-4oz-dressed-chartreuse-dot-blade-chartreuse-tail
Jitterbug Topwater Lure - (5/8oz) : jitterbug-topwater-lure-5-8oz-frog-yellow-belly
Vibrating Blade Bait - (3/4 oz.) : vibrating-blade-bait-3-4-oz-gold
CountDown Hard Bait - (2 inch) : countdown-hard-bait-2-inch-gold
CountDown Hard Bait - (3-1/2 inch) : countdown-hard-bait-3-1-2-inch-gold
Crawler Harness Spinner Rig - #4 : crawler-harness-spinner-rig-4-chartreuse-platinum
Cherry Popper - 86mm : cherry-popper-86mm-amberillo
Cherry Popper - 86mm : cherry-popper-86mm-butter
Cherry Popper - 170mm : cherry-popper-170mm-butter
Diezel Minnowz - (5") : diezel-minnowz-5-83
Deluxe Fly Series Spinner - #2 - 1/16 oz : deluxe-fly-series-spinner-2-1-16-oz-silver-yellow
Dyna Response Blade Bait - 1.9" - 1/4oz - #12 : dyna-response-blade-bait-1-9-1-4oz-12-western-clown
Berkley

PowerBait Nessie Soft Glide Bait - (9 inch)

Regular price $15.99
Regular price $0.00 Sale price $15.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
Berkley

PowerBait Nessie Soft Glide Bait - (7 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Berkley PowerBait Nessie Soft Glide Bait will take an advanced tool / technique and...
+4 More
Mepps

Aglia Spinner - #3 - Plain Treble

Regular price $4.99 - $7.10
Regular price $0.00 Sale price $4.99 - $7.10
Unit price
The Mepps Aglia spinner is the original French spinner. It is the World's #1 Lure....
Rapala

Husky Jerk 08 Jerkbait - (3-1/8 inch)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
Rapala

Rattlin' Rapala - (2-3/4 inch)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Rapala 2.75" Rattlin' Rapala has sound frequencies that are harmonic, uniform and "in tune"...
+2 More
Berkley

Gulp! Saltwater Grub - 6" (4 Pack)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Berkley 6" Gulp! Saltwater Grub is engineered with an authentic grub body shape featuring...
+3 More
Berkley

Gulp! Saltwater Grub - (5 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Berkley Gulp! Saltwater Grub is ideal on jigs or as a trailer and is...
S & S BUCKTAILS

Pro Rock Hopper Bucktail Jig - 2 oz

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
Developed to be a premier option for the angler in pursuit of their next personal...
+1 More
Tsunami

Glass Minnow Jig w/Silicone Skirt

Regular price $3.99
Regular price $0.00 Sale price $3.99
Unit price
Tsunami Glass Minnow with Silicon Skirt Teasers are perfect for fluke fishing all over the...
MADD MANTIS

Cherry Popper - 100mm

Regular price $20.99
Regular price $0.00 Sale price $20.99
Unit price
The focus in making the Cherry Popper was to make a super durable popper that...
+4 More
Megabass

Sleeper Gill Swimbait - (3.2 inch)

Regular price $12.99
Regular price $0.00 Sale price $12.99
Unit price
The Megabass Sleeper Gill Swimbait features a patent-pending adaptation of the Dorsal Fin Weed Guard...
Rapala

Shadow Rap Deep Lure Slow Sinking (4 3/8")

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
The Shadow Rap Deep combines a horizontal struggle with a vertical fade that perfectly mimics...
Rapala

Scatter Rap Glass Shad Lures Suspending (2 3/4")

Regular price $9.99 - $10.99
Regular price $0.00 Sale price $9.99 - $10.99
Unit price
The Scatter Rap illusion of a spooked baitfish fleeing attack is heightened with the new...
+5 More
Megabass

Vision Oneten+1 Jr. Jerkbait - (3-7/8 inch)

Regular price $23.99
Regular price $0.00 Sale price $23.99
Unit price
The Megabass Vision Oneten+1 Jr. Jerkbait brings snack-sized, irresistible darting action to new depths. Tuned...
ATLAS-MIKES

Mike's Garlic Salmon Eggs

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Mike's Garlic Salmon Eggs are top-quality eggs packed in a special garlic oil. The combination...
+10 More
Megabass

Vision Oneten Jerkbait - (4-1/3 inch)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Once the closely-guarded secret of the pros, the Vision Oneten Jerkbait quickly became a staple...
+4 More
Megabass

Vision Oneten+1 Jerkbait - (4-1/3 inch)

Regular price $24.99
Regular price $0.00 Sale price $24.99
Unit price
Megabass Vision Oneten+1 is a mid-range jerkbait designed to increase the depth of the original...
+5 More
Megabass

Dark Sleeper Swimbait - 3" (3/4 oz.)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The Megabass Dark Sleeper Swimbait weighs 3/4 oz. and is 3" in length. The Dark...
MEGABASS

Sonicside Crankbait - 2.6" - 1/2oz

Regular price $19.99
Regular price $0.00 Sale price $19.99
Unit price
THE SONICSIDE IS A COMPETITION-READY FLATSIDE CRANKBAIT BORN OF THE EXACTING DEMANDS OF OUR NATIONAL...
+1 More
MEGABASS

Dark Sleeper Swimbait - 3.8" - 1oz

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
THE DARK SLEEPER SWIMBAIT WAS DEVELOPED TO TARGET FISH HOLDING TO BOTTOM STRUCTURE WITH OVERWHELMING...
Run Off Lures

Hammer JIg 2 OZ

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Runoff Hammered Diamond Jigs made to be a durable, versatile, and highly effective lure...
Hogy Lures

Epoxy Jig with In-Line Hook - (5/8 oz./3 inch)

Regular price $11.99
Regular price $0.00 Sale price $11.99
Unit price
The Hogy Lures Epoxy Jig features a vivid scale finish core surrounded by a double...
River2Sea

Spittin' Wa 55

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
Weight: 9/16 oz Length: 2 1/4 in Hook: River2Sea (BN) Frog Double #2 / 0...
Rapala

Original Floating Lures (3-1/2") - F09

Regular price $11.99
Regular price $0.00 Sale price $11.99
Unit price
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Keitech

Model II V2 Tungsten Football Jig - ( 3/8oz)

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
The Keitech Model II Tungsten Football Jig is designed for deep water jig fishing. The tungsten...
Arbogast

Jitterbug 3/8 oz 2 1/2"

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Arbogast Jitterbug is the most-respected topwater lure for night fishing, but also power ignites...
Berkley

Gulp! Fat Floating Trout Worm

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more...
Rapala

Original Floating Lure - (1-1/2") - F03

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Rapala

Original Floating Lures (2") - F05

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Rapala

Original Floating Lures (2-3/4") - F07

Regular price $10.49
Regular price $0.00 Sale price $10.49
Unit price
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Keitech

Model II Tungsten Football Jig Version 2 - (1/4 oz.)

Regular price $6.49
Regular price $0.00 Sale price $6.49
Unit price
The Keitech Model II Tungsten Football Jig Version 2 is designed for deep water jig...
Arbogast

Hula Popper 5/8oz

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The legendary Arbogast Hula Popper is as deadly on bass, pike and other gamefish today...
Berkley

Gulp! Alive! Saltwater Swimming Mullet - (4 inch Pint Tub)

Regular price $22.99
Regular price $0.00 Sale price $22.99
Unit price
Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are...
BEASTCOAST

Lil' Magnum Compact Flippin' Jig - (3/8oz)

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
Designed to be the ultimate compact flipping and pitching jig, the Tungsten Lil' Magnum has...
+2 More
MEGABASS

SV-3 Double Willow Spinnerbait - (1/2 oz.)

Regular price $14.99
Regular price $0.00 Sale price $14.99
Unit price
The Megabass SV-3 Double Willow Spinnerbait in 1/2 oz. distills 33 years of spinnerbait design...
Panther Martin

Willow Strike Metal Fly Spinner - #4 1/8 oz

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Panther Martin is known as one of the world's best spinning lures It is the...
Berkley

PowerBait Attractant - Bass - 8 oz.

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Enhances ordinary lures or live bait with PowerBait scent and flavor Water-soluble liquid attractant
Berkley

PowerBait Attractant - Trout - 8 oz.

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Enhances ordinary lures or live bait with PowerBait scent and flavor Water-soluble liquid attractant
Mepps

Black Fury Spinner - #00 - Dressed Treble

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The dressed Black Fury is one of the great all-time Mepps spinners for catching everything...
Mepps

Musky Killer Spinner -3/4oz - Dressed

Regular price $16.99
Regular price $0.00 Sale price $16.99
Unit price
There isn't a lot that can be said about the Mepps Musky Killer that hasn't...
Pradco

Jitterbug Topwater Lure - (5/8oz)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
Just reel an Arbogast® Jitterbug® in and let it wag back and forth with a...
BINSKY BAIT

Vibrating Blade Bait - (3/4 oz.)

Regular price $9.49
Regular price $0.00 Sale price $9.49
Unit price
Fish Sense Lures introduces the Binsky. The newest and brightest star on the blade bait...
Rapala

CountDown Hard Bait - (2 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Sinking at a consistent rate of one foot per second, the CountDown® allows you to...
Rapala

CountDown Hard Bait - (3-1/2 inch)

Regular price $11.99
Regular price $0.00 Sale price $11.99
Unit price
Sinking at a consistent rate of one foot per second, the CountDown® allows you to...
Mepps

Crawler Harness Spinner Rig - #4

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
Each Mepps Crawler Harness features: an interchangeable spiral-wound stainless steel clevis for quick and easy...
+2 More
MADD MANTIS

Cherry Popper - 86mm

Regular price $17.99
Regular price $0.00 Sale price $17.99
Unit price
The focus in making the Cherry Popper was to make a super durable popper that...
MADD MANTIS

Cherry Popper - 170mm

Regular price $31.99
Regular price $0.00 Sale price $31.99
Unit price
The focus in making the Cherry Popper was to make a super durable popper that...
Z-Man

Diezel Minnowz - (5")

Regular price $7.49
Regular price $0.00 Sale price $7.49
Unit price
Unparalleled softness, action, and ElaZtech® durability merge to create the most bulletproof swimbait on the...
Panther Martin

Deluxe Fly Series Spinner - #2 - 1/16 oz

Regular price $5.49
Regular price $0.00 Sale price $5.49
Unit price
The dressed tail adds extra bulk and color attraction. The all gold with barrel shaped...
MEGABASS

Dyna Response Blade Bait - 1.9" - 1/4oz - #12

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
THE DYNA RESPONSE IS A NEW CONCEPT METAL VIBE DEVELOPED WITH SHINJI SATO. THE SUPER-THIN...
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