Fish New Arrivals

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    Trophy Series Slow Pitch Jigging Casting Rods (701H) : trophy-series-slow-pitch-jigging-casting-rods-701h-black
    Trophy Series Slow Pitch Jigging Spinning Rod (661MH) : trophy-series-slow-pitch-jigging-spinning-rod-661mh-black
    Trophy Series Slow Pitch Jigging Spinning Rods (701H) : trophy-series-slow-pitch-jigging-spinning-rods-701h-black
    Strong Swivel with Round Snap - sz 8 : strong-swivel-with-round-snap-sz-8-black
    Trophy 7' XH Jigging Spinning Rod (TSTBS-J-701XH) : trophy-7-xh-jigging-spinning-rod-tstbs-j-701xh-black
    Trophy II Series 10' Medium Heavy 2pc Surf Spinning Rod - (TSTIISS-1002MH) : trophy-ii-series-10-medium-heavy-2pc-surf-spinning-rod-tstiiss-1002mh-black
    Trophy II Series 8' Medium Heavy 2pc Surf Spinning Rod - (TSTIISS-802MH) : trophy-ii-series-8-medium-heavy-2pc-surf-spinning-rod-tstiiss-802mh-black
    Tog Treat Jig - 1 1/2 oz : tog-treat-jig-1-1-2-oz-orange
    Tog Treats - 1/2 oz : tog-treats-1-2-oz-glow-green
    Tog Treats - 2 oz : tog-treats-2-oz-glow-black
    Tog Treats - 2 oz : tog-treats-2-oz-glow-green
    Tog Treat Jig - 2 oz : tog-treat-jig-2-oz-orange
    Tog Treat Jig - 3/4 oz : tog-treat-jig-3-4-oz-orange
    Talking Popper - 5" : talking-popper-5-green-mackerel
    Talkin' Popper XD - (5 inch) : talkin-popper-xd-5-inch-yellow-red-head
    Talkin' Popper XD - (5 inch) : talkin-popper-xd-5-inch-electro-school-bus
    Talkin' Popper XD - (5 inch) : talkin-popper-xd-5-inch-bunker
    Talking Popper - 6" : talking-popper-6-menhaden
    XD Talkin Popper - 6" : xd-talkin-popper-6-yellow-red-head
    XD Talkin Popper - 6" : xd-talkin-popper-6-bunker
    XD Talkin Popper - 6" : xd-talkin-popper-6-electro-school-bus
    Wire Leader - 45lb-24in : wire-leader-45lb-24in-black
    Nedlockz EWG - (1/15 oz) : nedlockz-ewg-1-15-oz-green-pumpkin
    Nedlockz EWG - (1/6 oz) : nedlockz-ewg-1-6-oz-green-pumpkin
    Trout Magnet Trout Worm - 3" (5 Pack) : trout-magnet-trout-worm-3-5-pack-pink
    Trout Magnet Trout Worm - 3" (5 Pack) : trout-magnet-trout-worm-3-5-pack-orange
    Trout Magnet Trout Worm - 3" (5 Pack) : trout-magnet-trout-worm-3-5-pack-bubblegum
    Avid Series Inshore Casting Rod - 7' Medium Heavy : avid-series-inshore-casting-rod-7-medium-heavy-blue
    VR150B Bailed Spinning Reel : vr150b-bailed-spinning-reel-black
    VR175 Bailed Spinning Reel : vr175-bailed-spinning-reel-silver
    Saddles : saddles-tan
    Saddles : saddles-flourescent-orange
    Saddles : saddles-hot-pink
    Curado DC 150 XG - Baitcasting Reel (CUDC150XG) : curado-dc-150-xg-baitcasting-reel-cudc150xg
    Curado 151 DC Baitcasting Reel (CUDC151) : curado-151-dc-baitcasting-reel-cudc151-charcoal
    Wolly Bugger Chenille - M : wolly-bugger-chenille-m-yellow
    Wooly Bugger Antron Chenille - M : wooly-bugger-antron-chenille-m-brown
    Brass Rolling Swivel-32 - Size 2 : brass-rolling-swivel-32-size-2-black
    Double Cross Jig Head - 1/32 : double-cross-jig-head-1-32-chartreuse
    Double Cross Jig Head - 1/32 : double-cross-jig-head-1-32-white
    Double Cross Jig Head - 1/32 : double-cross-jig-head-1-32-nickel
    Super fine #1 12 pack : super-fine-1-12-pack-multi
    Short & Fine Deer Hair : short-fine-deer-hair-natural
    The Lil' Doc Saltwater Topwater - 7" - (2 3/4 oz) : the-lil-doc-saltwater-topwater-7-2-3-4-oz-nighthawk
    Salt Pro Minnow Floating Jerkbait - (5-1/8 inch) : salt-pro-minnow-floating-jerkbait-5-1-8-inch-black-purple
    Salt Pro Minnow Floating Jerkbait - (6 inch) : salt-pro-minnow-floating-jerkbait-6-inch-yellow-pearl
    DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-perch
    DT (Dives to) Crankbait - (2") - DT06 : dt-dives-to-crankbait-2-dt06-blue-gill
    DT (Dives to) Crankbait - (2") - DT06 : dt-dives-to-crankbait-2-dt06-perch
    DT (Dives to) Crankbait - (2") - DT06 : dt-dives-to-crankbait-2-dt06-smash
    DT (Dives to) Crankbait - (2") - DT08 : dt-dives-to-crankbait-2-dt08-blue-gill
    DT (Dives to) Crankbait - (2") - DT08 : dt-dives-to-crankbait-2-dt08-silver
    Victory Bass Spinning Rods - (VTS610MLXF) : victory-bass-spinning-rods-vts610mlxf-black-multi
    Victory Bass 6'8" Medium Extra Fast Spinning Rod VTS68MXF : victory-bass-68-medium-extra-fast-spinning-rod-vts68mxf-black-cork
    Jigging Rap Sinking Lure - (3 1/2") : jigging-rap-sinking-lure-3-1-2-silver
    Warfare Level Wind Conventional Reel WAR15LW : warfare-level-wind-conventional-reel-war15lw-black
    Warfare Level Wind Conventional Reel WAR20LW : warfare-level-wind-conventional-reel-war20lw-multi
    White Chin Wrecker Blackfish Jig - (3/4 oz.) : white-chin-wrecker-blackfish-jig-3-4-oz-sunny-d
    Holographic Weighted Squid - 4" (6 Pack) : holographic-weighted-squid-4-6-pack-hot-pink-gold
    Holographic Weighted Squid - 6" (4 Pack) : holographic-weighted-squid-6-4-pack-hot-pink-gold
    Tsunami

    Trophy Series Slow Pitch Jigging Casting Rods (701H)

    Regular price $119.99
    Regular price $0.00 Sale price $119.99
    Unit price
    The new Trophy Series Conventional Slow Pitch Jigging Rods from Tsunami are constructed with the...
    Tsunami

    Trophy Series Slow Pitch Jigging Spinning Rod (661MH)

    Regular price $109.99
    Regular price $0.00 Sale price $109.99
    Unit price
    The new Trophy Series Spinning Slow Pitch Jigging Rods from Tsunami are constructed with the...
    Tsunami

    Strong Swivel with Round Snap - sz 8

    Regular price $4.99
    Regular price $0.00 Sale price $4.99
    Unit price
    20LB TEST Size 8 25 per pack
    Tsunami

    Trophy 7' XH Jigging Spinning Rod (TSTBS-J-701XH)

    Regular price $99.99
    Regular price $0.00 Sale price $99.99
    Unit price
    Tsunami Trophy Jigging Rods are built to perform with both braided lines and monofilament. The...
    Tsunami

    Trophy II Series 10' Medium Heavy 2pc Surf Spinning Rod - (TSTIISS-1002MH)

    Regular price $109.99
    Regular price $0.00 Sale price $109.99
    Unit price
    Tsunami Trophy II Surf Spinning Rods are affordable surf rods and are ideal for beach...
    Tsunami

    Trophy II Series 8' Medium Heavy 2pc Surf Spinning Rod - (TSTIISS-802MH)

    Regular price $99.99
    Regular price $0.00 Sale price $99.99
    Unit price
    Tsunami Trophy II Surf Spinning Rods are affordable surf rods and are ideal for beach...
    Tsunami

    Tog Treat Jig - 1 1/2 oz

    Regular price $7.99
    Regular price $0.00 Sale price $7.99
    Unit price
    The Tsunami Tog Treat Jigs will get you in on the action fast and are...
    Tsunami

    Tog Treats - 1/2 oz

    Regular price $4.99
    Regular price $0.00 Sale price $4.99
    Unit price
    Tsunami Tog Treats are perfect for the popular tautog (blackfish) jigging presentation. Available in six...
    Tsunami

    Tog Treats - 2 oz

    Regular price $7.99
    Regular price $0.00 Sale price $7.99
    Unit price
    Tsunami Tog Treats are perfect for the popular tautog (blackfish) jigging presentation. Available in six...
    Tsunami

    Tog Treat Jig - 2 oz

    Regular price $7.99
    Regular price $0.00 Sale price $7.99
    Unit price
    The Tsunami Tog Treat Jigs will get you in on the action fast and are...
    Tsunami

    Tog Treat Jig - 3/4 oz

    Regular price $5.99
    Regular price $0.00 Sale price $5.99
    Unit price
    The Tsunami Tog Treat Jigs will get you in on the action fast and are...
    +1 More
    Tsunami

    Talking Popper - 5"

    Regular price $10.99
    Regular price $0.00 Sale price $10.99
    Unit price
    Lures deliver a popping, splashing, skittering action to draw reaction strikes from predators. Large weight...
    Tsunami

    Talkin' Popper XD - (5 inch)

    Regular price $13.99
    Regular price $0.00 Sale price $13.99
    Unit price
    The Tsunami 5" Talkin' Popper XD, which means "Xtra Distance", has been painstakingly modified to...
    Tsunami

    Talking Popper - 6"

    Regular price $12.99
    Regular price $0.00 Sale price $12.99
    Unit price
    Lures deliver a popping, splashing, skittering action to draw reaction strikes from predators. Large weight...
    Tsunami

    XD Talkin Popper - 6"

    Regular price $15.99
    Regular price $0.00 Sale price $15.99
    Unit price
    Extra Distance Model Type: Floating Front Hook: 4x VMC Treble Hook Rear Hook: Single Siwash...
    Tsunami

    Wire Leader - 45lb-24in

    Regular price $4.99
    Regular price $0.00 Sale price $4.99
    Unit price
    TSUNAMI WIRE LEADERS WITH COASTLOCK SNAP LENGTH: 18" TEST: 45LB QTY PER PACK: 10
    Z-Man

    Nedlockz EWG - (1/15 oz)

    Regular price $8.49
    Regular price $0.00 Sale price $8.49
    Unit price
    Designed specifically for Midwest finesse Ned Rig applications around heavy cover or high current areas...
    Z-Man

    Nedlockz EWG - (1/6 oz)

    Regular price $8.49
    Regular price $0.00 Sale price $8.49
    Unit price
    Designed specifically for Midwest finesse Ned Rig applications around heavy cover or high current areas...
    Leland's Lures

    Trout Magnet Trout Worm - 3" (5 Pack)

    Regular price $1.19
    Regular price $0.00 Sale price $1.19
    Unit price
    The Leland's Lures Trout Magnet Trout Worms are a favorite of trout and panfish anglers....
    St. Croix

    Avid Series Inshore Casting Rod - 7' Medium Heavy

    Regular price $280.00
    Regular price $0.00 Sale price $280.00
    Unit price
    Designed specifically for inshore saltwater angling Premium, high-modulus SCIII graphite Integrated Poly Curve (IPC) tooling...
    Up to 20% off!
    VAN STAAL

    VR150B Bailed Spinning Reel

    Regular price $543.96
    Regular price $679.95 Sale price $543.96
    Unit price
    The VR Reels are the latest evolution of Van Staal spinning reels. Fully sealed, with...
    Up to 20% off!
    VAN STAAL

    VR175 Bailed Spinning Reel

    Regular price $567.96
    Regular price $709.95 Sale price $567.96
    Unit price
    The VR Reels are the latest evolution of Van Staal spinning reels. Fully sealed, with...
    Wapsi

    Saddles

    Regular price $11.49
    Regular price $0.00 Sale price $11.49
    Unit price
    Strung Rooster Saddles are 5" to 7" long and weigh approximately 1/4oz. per package. They...
    Wapsi

    Saddles

    Regular price $11.49
    Regular price $0.00 Sale price $11.49
    Unit price
    Strung Rooster Saddles are 5" to 7" long and weigh approximately 1/4oz. per package. They...
    Wapsi

    Saddles

    Regular price $11.49
    Regular price $0.00 Sale price $11.49
    Unit price
    Strung Rooster Saddles are 5" to 7" long and weigh approximately 1/4oz. per package. They...
    Shimano

    Curado DC 150 XG - Baitcasting Reel (CUDC150XG)

    Regular price $304.99
    Regular price $0.00 Sale price $304.99
    Unit price
    Built on the legacy of durability, dependability and versatility that Curado is known for, the...
    Shimano

    Curado 151 DC Baitcasting Reel (CUDC151)

    Regular price $304.99
    Regular price $0.00 Sale price $304.99
    Unit price
    Left hand RetrieveCross Carbon Drag - Allows for a wider range of drag settings, enhanced...
    Wapsi

    Wolly Bugger Chenille - M

    Regular price $4.49
    Regular price $0.00 Sale price $4.49
    Unit price
    The Wapsi Wooly Bugger Antron Chenille is constructed of a dense Antron nylon filament. This...
    Wapsi

    Wooly Bugger Antron Chenille - M

    Regular price $4.49
    Regular price $0.00 Sale price $4.49
    Unit price
    The Wapsi Wooly Bugger Antron Chenille is constructed of a dense Antron nylon filament. This...
    BKK Hooks

    Brass Rolling Swivel-32 - Size 2

    Regular price $2.49
    Regular price $0.00 Sale price $2.49
    Unit price
    A brass swivel in black coating that provides a more affordable option to standard stainless...
    LELANDS LURE

    Double Cross Jig Head - 1/32

    Regular price $2.29
    Regular price $0.00 Sale price $2.29
    Unit price
    HOLDS PLASTIC BETTER: Barbs on the side holds plastic better than other style barbs SHARP...
    Wapsi

    Super fine #1 12 pack

    Regular price $16.99
    Regular price $0.00 Sale price $16.99
    Unit price
    Super-Fine is the best small dry fly dubbing we've found, used or even heard about!...
    Wapsi

    Short & Fine Deer Hair

    Regular price $5.89
    Regular price $0.00 Sale price $5.89
    Unit price
    Select hair for small flies such as compara duns, hoppers, muddlers, humpies and crickets. Soft...
    Musky Mania

    The Lil' Doc Saltwater Topwater - 7" - (2 3/4 oz)

    Regular price $23.99 - $24.99
    Regular price $0.00 Sale price $23.99 - $24.99
    Unit price
    The “SECRET PLUG” finally has a name! _____________________________ Musky Mania’s 9″ Doc and 7″ Lil’...
    Daiwa

    Salt Pro Minnow Floating Jerkbait - (5-1/8 inch)

    Regular price $14.99
    Regular price $0.00 Sale price $14.99
    Unit price
    The Daiwa 5-1/8" Salt Pro Minnow Floating Jerkbait is a versatile, long-casting lure with frantic...
    +5 More
    Daiwa

    Salt Pro Minnow Floating Jerkbait - (6 inch)

    Regular price $14.99
    Regular price $0.00 Sale price $14.99
    Unit price
    The Daiwa 6" Salt Pro Minnow Floating Jerkbait is a versatile, long-casting lure with frantic...
    Rapala

    DT (Dives to) Crankbait - (2") - DT04

    Regular price $11.99
    Regular price $0.00 Sale price $11.99
    Unit price
    The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in...
    Rapala

    DT (Dives to) Crankbait - (2") - DT06

    Regular price $11.99
    Regular price $0.00 Sale price $11.99
    Unit price
    The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in...
    Rapala

    DT (Dives to) Crankbait - (2") - DT08

    Regular price $11.99
    Regular price $0.00 Sale price $11.99
    Unit price
    The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in...
    St. Croix

    Victory Bass Spinning Rods - (VTS610MLXF)

    Regular price $190.00
    Regular price $0.00 Sale price $190.00
    Unit price
    Designed and handcrafted in Park Falls Victory utilizing the combination of St. Croix’s proprietary SCVI...
    St. Croix

    Victory Bass 6'8" Medium Extra Fast Spinning Rod VTS68MXF

    Regular price $210.00
    Regular price $0.00 Sale price $210.00
    Unit price
    Designed and handcrafted in Park Falls Victory utilizing the combination of St. Croix’s proprietary SCVI...
    Rapala

    Jigging Rap Sinking Lure - (3 1/2")

    Regular price $11.99
    Regular price $0.00 Sale price $11.99
    Unit price
    Swimming in tantalizing circles under the ice or in open water for suspended game fish,...
    PENN

    Warfare Level Wind Conventional Reel WAR15LW

    Regular price $139.99
    Regular price $0.00 Sale price $139.99
    Unit price
    The Penn Warfare was engineered to be an extremely versatile all- around reel at an...
    PENN

    Warfare Level Wind Conventional Reel WAR20LW

    Regular price $139.99
    Regular price $0.00 Sale price $139.99
    Unit price
    The Penn Warfare was engineered to be an extremely versatile all- around reel at an...
    S & S BUCKTAILS

    White Chin Wrecker Blackfish Jig - (3/4 oz.)

    Regular price $4.49
    Regular price $0.00 Sale price $4.49
    Unit price
    The S&S Bucktails 3/4 oz. White Chin Wrecker Blackfish Jig is a serious option for...
    Tsunami

    Holographic Weighted Squid - 4" (6 Pack)

    Regular price $15.99
    Regular price $0.00 Sale price $15.99
    Unit price
    The Tsunami 4" Holographic Weighted Squid features a durable vinyl body which withstands repeated strikes,...
    Tsunami

    Holographic Weighted Squid - 6" (4 Pack)

    Regular price $12.99
    Regular price $0.00 Sale price $12.99
    Unit price
    The Tsunami 6" Holographic Weighted Squid features a durable vinyl body which withstands repeated strikes,...
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