Lures
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Featured
Best selling
Alphabetically, A-Z
Alphabetically, Z-A
Price, low to high
Price, high to low
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Date, new to old
BX Brat - (2") : bx-brat-2-blue-ghost
DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-perch
OG Rocco Crankbait Floating (1 1/2") : og-rocco-crankbait-floating-1-1-2-citus-shad
Rippin' Rap Lipless Crankbait : rippin-rap-lipless-crankbait-yellow-perch
OG Rocco Crankbait Floating (2 1/2") : og-rocco-crankbait-floating-2-1-2-helsinki-shad
Rippin' Rap Lipless Crankbait : rippin-rap-lipless-crankbait-chartreuse-shad
Ultra Light Minnow Lure Slow Sinking (1 1/2") : ultra-light-minnow-lure-slow-sinking-1-1-2-rainbow-trout
X-Rap Countdown Sinking (2") : x-rap-countdown-sinking-2-gold
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-fusillier
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-bone-chartreuse
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-golden-olive
RipStop 12 Suspending (4 3/4") : ripstop-12-suspending-4-3-4-yellow-perch
Shadow Rap Lure - SDR11 : shadow-rap-lure-sdr11-olive-green
Ultra Light Minnow - (2-1/2 inch) : ultra-light-minnow-2-1-2-inch-chrome
Ultra Light Minnow - (2-1/2 inch) : ultra-light-minnow-2-1-2-inch-clown
Ultra Light Minnow Lure Slow Sinking (1 1/2") : ultra-light-minnow-lure-slow-sinking-1-1-2-chrome
Rattlin' Lipless Crankbait Sinking (2 3/4") : rattlin-lipless-crankbait-sinking-2-3-4-shad
OG Rocco Crankbait Floating (2 1/2") : og-rocco-crankbait-floating-2-1-2-classic-craw
Original Floating Lures (3-1/2") F09 : original-floating-lures-3-1-2-f09-s
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-hot-olive
X-Rap Pop Lure - XRP07 : x-rap-pop-lure-xrp07-silver
X-Rap Long Cast Lure Sinking (4 3/4") : x-rap-long-cast-lure-sinking-4-3-4-silver
Shadow Rap Lure - SDR11 : shadow-rap-lure-sdr11-ghost
Scatter Rap Minnow - (4-3/8 inch) : scatter-rap-minnow-4-3-8-inch-silver
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-silver
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-ghost
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-bud
Scatter Rap Glass Shad Lures Suspending (2 3/4") : scatter-rap-glass-shad-lures-suspending-2-3-4-glass-shad
Original Floating Lure (1-1/2") - F03 : original-floating-lure-1-1-2-f03-p
Original Floating Lures (3-1/2") - F09 : original-floating-lures-3-1-2-f09-g
Original Floating Lure - (1-1/2") - F03 : original-floating-lure-1-1-2-f03-g
Original Floating Lures (2") - F05 : original-floating-lures-2-f05-g
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-g
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-p
BX Minnow Lure Floating (2 3/4") : bx-minnow-lure-floating-2-3-4-blue-pearl
Jointed Lure Floating (2") : jointed-lure-floating-2-rainbow-trout
Jointed Lure Floating (2 3/4") : jointed-lure-floating-2-3-4-rainbow-trout
CrushCity Ned BLT Soft Bait - (3 inch) : crushcity-ned-blt-soft-bait-3-inch-albino-pearl
CountDown Lure - (5") : countdown-lure-5-g
CountDowns Lure - (9)" : countdowns-lure-9-g
Jointed Lure Floating (2") : jointed-lure-floating-2-gold
Jointed Lure Floating (3-1/2") : jointed-lure-floating-3-1-2-rainbow-trout
Husky Jerk Lure Suspending (2 1/2") : husky-jerk-lure-suspending-2-1-2-silver-blue
Husky Jerk Lure Suspending (2 1/2") : husky-jerk-lure-suspending-2-1-2-yellow-perch
Original Floating Lure (1-1/2") - F03 : original-floating-lure-1-1-2-f03-s
Original Floating Lures (2") - F05 : original-floating-lures-2-f05-s
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-s
CrushCity Ned BLT Soft Bait - (3 inch) : crushcity-ned-blt-soft-bait-3-inch-goby
X-Rap Lure - 1 1/2" : x-rap-lure-1-1-2-hot-mustard-muddler
X-Rap Lure Suspending (4") : x-rap-lure-suspending-4-perch
Rattlin' Lipless Crankbaits Sinking (2") : rattlin-lipless-crankbaits-sinking-2-silver
DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-silver
DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-smash
DT (Dives to) Crankbait - (2") - DT08 : dt-dives-to-crankbait-2-dt08-pumpkinseed
X-Rap Lure - XR06 : x-rap-lure-xr06-silver
X-Rap Lure : x-rap-lure-hot-steel
X-Rap Lure : x-rap-lure-gold
Husky Jerk Lure Suspending (3 1/8") : husky-jerk-lure-suspending-3-1-8-glass-blue-minnow
Husky Jerk Suspending (3 1/8") : husky-jerk-suspending-3-1-8-glass-perch
Husky Jerk Suspending (3 1/8") : husky-jerk-suspending-3-1-8-silver-blue
DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-perch
OG Rocco Crankbait Floating (1 1/2") : og-rocco-crankbait-floating-1-1-2-citus-shad
Rippin' Rap Lipless Crankbait : rippin-rap-lipless-crankbait-yellow-perch
OG Rocco Crankbait Floating (2 1/2") : og-rocco-crankbait-floating-2-1-2-helsinki-shad
Rippin' Rap Lipless Crankbait : rippin-rap-lipless-crankbait-chartreuse-shad
Ultra Light Minnow Lure Slow Sinking (1 1/2") : ultra-light-minnow-lure-slow-sinking-1-1-2-rainbow-trout
X-Rap Countdown Sinking (2") : x-rap-countdown-sinking-2-gold
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-fusillier
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-bone-chartreuse
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-golden-olive
RipStop 12 Suspending (4 3/4") : ripstop-12-suspending-4-3-4-yellow-perch
Shadow Rap Lure - SDR11 : shadow-rap-lure-sdr11-olive-green
Ultra Light Minnow - (2-1/2 inch) : ultra-light-minnow-2-1-2-inch-chrome
Ultra Light Minnow - (2-1/2 inch) : ultra-light-minnow-2-1-2-inch-clown
Ultra Light Minnow Lure Slow Sinking (1 1/2") : ultra-light-minnow-lure-slow-sinking-1-1-2-chrome
Rattlin' Lipless Crankbait Sinking (2 3/4") : rattlin-lipless-crankbait-sinking-2-3-4-shad
OG Rocco Crankbait Floating (2 1/2") : og-rocco-crankbait-floating-2-1-2-classic-craw
Original Floating Lures (3-1/2") F09 : original-floating-lures-3-1-2-f09-s
X-Rap Long Cast 14 Lure Sinking (5 1/2") : x-rap-long-cast-14-lure-sinking-5-1-2-hot-olive
X-Rap Pop Lure - XRP07 : x-rap-pop-lure-xrp07-silver
X-Rap Long Cast Lure Sinking (4 3/4") : x-rap-long-cast-lure-sinking-4-3-4-silver
Shadow Rap Lure - SDR11 : shadow-rap-lure-sdr11-ghost
Scatter Rap Minnow - (4-3/8 inch) : scatter-rap-minnow-4-3-8-inch-silver
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-silver
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-ghost
Shadow Rap Deep Lure Slow Sinking (4 3/8") : shadow-rap-deep-lure-slow-sinking-4-3-8-bud
Scatter Rap Glass Shad Lures Suspending (2 3/4") : scatter-rap-glass-shad-lures-suspending-2-3-4-glass-shad
Original Floating Lure (1-1/2") - F03 : original-floating-lure-1-1-2-f03-p
Original Floating Lures (3-1/2") - F09 : original-floating-lures-3-1-2-f09-g
Original Floating Lure - (1-1/2") - F03 : original-floating-lure-1-1-2-f03-g
Original Floating Lures (2") - F05 : original-floating-lures-2-f05-g
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-g
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-p
BX Minnow Lure Floating (2 3/4") : bx-minnow-lure-floating-2-3-4-blue-pearl
Jointed Lure Floating (2") : jointed-lure-floating-2-rainbow-trout
Jointed Lure Floating (2 3/4") : jointed-lure-floating-2-3-4-rainbow-trout
CrushCity Ned BLT Soft Bait - (3 inch) : crushcity-ned-blt-soft-bait-3-inch-albino-pearl
CountDown Lure - (5") : countdown-lure-5-g
CountDowns Lure - (9)" : countdowns-lure-9-g
Jointed Lure Floating (2") : jointed-lure-floating-2-gold
Jointed Lure Floating (3-1/2") : jointed-lure-floating-3-1-2-rainbow-trout
Husky Jerk Lure Suspending (2 1/2") : husky-jerk-lure-suspending-2-1-2-silver-blue
Husky Jerk Lure Suspending (2 1/2") : husky-jerk-lure-suspending-2-1-2-yellow-perch
Original Floating Lure (1-1/2") - F03 : original-floating-lure-1-1-2-f03-s
Original Floating Lures (2") - F05 : original-floating-lures-2-f05-s
Original Floating Lures (2-3/4") - F07 : original-floating-lures-2-3-4-f07-s
CrushCity Ned BLT Soft Bait - (3 inch) : crushcity-ned-blt-soft-bait-3-inch-goby
X-Rap Lure - 1 1/2" : x-rap-lure-1-1-2-hot-mustard-muddler
X-Rap Lure Suspending (4") : x-rap-lure-suspending-4-perch
Rattlin' Lipless Crankbaits Sinking (2") : rattlin-lipless-crankbaits-sinking-2-silver
DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-silver
DT (Dives to) Crankbait - (2") - DT04 : dt-dives-to-crankbait-2-dt04-smash
DT (Dives to) Crankbait - (2") - DT08 : dt-dives-to-crankbait-2-dt08-pumpkinseed
X-Rap Lure - XR06 : x-rap-lure-xr06-silver
X-Rap Lure : x-rap-lure-hot-steel
X-Rap Lure : x-rap-lure-gold
Husky Jerk Lure Suspending (3 1/8") : husky-jerk-lure-suspending-3-1-8-glass-blue-minnow
Husky Jerk Suspending (3 1/8") : husky-jerk-suspending-3-1-8-glass-perch
Husky Jerk Suspending (3 1/8") : husky-jerk-suspending-3-1-8-silver-blue
Badly behaved and always looking for a fight, the BX® Brat is one tough little...
Rapala
DT (Dives to) Crankbait - (2") - DT04
Regular price
$11.99
Regular price
$0.00
Sale price
$11.99
Unit price
/
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in...
Rapala
OG Rocco Crankbait Floating (1 1/2")
Regular price
$12.49
Regular price
$0.00
Sale price
$12.49
Unit price
/
From a passion of bait building as a childhood hobby to customizing lures as a...
Rapala
Rippin' Rap Lipless Crankbait
Regular price
$9.49
Regular price
$0.00
Sale price
$9.49
Unit price
/
The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip....
Rapala
Ultra Light Minnow Lure Slow Sinking (1 1/2")
Regular price
$9.99
Regular price
$0.00
Sale price
$9.99
Unit price
/
Big action in a small bait, the Ultra Light Minnow is the new gold standard...
Rapala
X-Rap Countdown Sinking (2")
Regular price
$14.99
Regular price
$0.00
Sale price
$14.99
Unit price
/
Now anglers can fish the Xtreme Attitude of the X-Rap at any depth consistently. Rapala...
Rapala
X-Rap Long Cast 14 Lure Sinking (5 1/2")
Regular price
$18.99
Regular price
$0.00
Sale price
$18.99
Unit price
/
Designed for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built...
Rapala
RipStop 12 Suspending (4 3/4")
Regular price
$13.49
Regular price
$0.00
Sale price
$13.49
Unit price
/
The RipStop® tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on...
Rapala
Shadow Rap Lure - SDR11
Regular price
$13.99
Regular price
$0.00
Sale price
$13.99
Unit price
/
The Shadow Rap combines a horizontal struggle with a vertical fade that perfectly mimics a...
Rapala
Ultra Light Minnow - (2-1/2 inch)
Regular price
$9.99
Regular price
$0.00
Sale price
$9.99
Unit price
/
Big action in a small bait, the Rapala 2.5" Ultra Light Minnow is the new...
Rapala
Rattlin' Lipless Crankbait Sinking (2 3/4")
Regular price
$6.99
Regular price
$0.00
Sale price
$6.99
Unit price
/
Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that...
Rapala
Original Floating Lures (3-1/2") F09
Regular price
$11.99
Regular price
$0.00
Sale price
$11.99
Unit price
/
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Rapala
X-Rap Pop Lure - XRP07
Regular price
$15.99
Regular price
$0.00
Sale price
$15.99
Unit price
/
Big poppin'. Big splashin'. Big bassin'. The X-Rap Pop brings X-Rap attitude to topwater. Starting...
Rapala
X-Rap Long Cast Lure Sinking (4 3/4")
Regular price
$18.99
Regular price
$0.00
Sale price
$18.99
Unit price
/
Designed for extreme casting distances in the most demanding conditions, the X-Rap® Long-Cast is built...
Rapala
Scatter Rap Minnow - (4-3/8 inch)
Regular price
$13.99
Regular price
$0.00
Sale price
$13.99
Unit price
/
Though evasive in action, this classic Rapala Scatter Rap Minnow has a graceful, natural wobble...
Rapala
Shadow Rap Deep Lure Slow Sinking (4 3/8")
Regular price
$13.99
Regular price
$0.00
Sale price
$13.99
Unit price
/
The Shadow Rap Deep combines a horizontal struggle with a vertical fade that perfectly mimics...
Rapala
Scatter Rap Glass Shad Lures Suspending (2 3/4")
Regular price
$9.99
Regular price
$0.00
Sale price
$9.99
Unit price
/
The Scatter Rap illusion of a spooked baitfish fleeing attack is heightened with the new...
Rapala
Original Floating Lure (1-1/2") - F03
Regular price
$9.99
Regular price
$0.00
Sale price
$9.99
Unit price
/
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Rapala
Original Floating Lures (2") - F05
Regular price
$9.99
Regular price
$0.00
Sale price
$9.99
Unit price
/
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Rapala
Original Floating Lures (2-3/4") - F07
Regular price
$10.49
Regular price
$0.00
Sale price
$10.49
Unit price
/
The lure that started it all is still the number one "go-to" lure. Whether twitched...
Rapala
BX Minnow Lure Floating (2 3/4")
Regular price
$15.99
Regular price
$0.00
Sale price
$15.99
Unit price
/
The BX® Minnow, like the BX® Swimmer, now give anglers the option to fish a...
Rapala
Jointed Lure Floating (2")
Regular price
$10.99
Regular price
$0.00
Sale price
$10.99
Unit price
/
With a slight exaggeration of the unique Rapala ?baitfish in distress? swimming action, the Jointed?...
Rapala
Jointed Lure Floating (2 3/4")
Regular price
$10.99
Regular price
$0.00
Sale price
$10.99
Unit price
/
With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed...
Rapala
CrushCity Ned BLT Soft Bait - (3 inch)
Regular price
$6.99
Regular price
$0.00
Sale price
$6.99
Unit price
/
Sometimes in bass fishing, less is more, that’s exactly where the tasty Rapala CrushCity Ned...
Sinking at a consistent rate of one foot per second, the CountDown® allows you to...
Rapala
CountDowns Lure - (9)"
Regular price
$11.99
Regular price
$0.00
Sale price
$11.99
Unit price
/
Sinking at a consistent rate of one foot per second, the CountDown® allows you to...
Rapala
Jointed Lure Floating (3-1/2")
Regular price
$11.99
Regular price
$0.00
Sale price
$11.99
Unit price
/
With a slight exaggeration of the unique Rapala "baitfish in distress" swimming action, the Jointed...
Rapala
Husky Jerk Lure Suspending (2 1/2")
Regular price
$7.99
Regular price
$0.00
Sale price
$7.99
Unit price
/
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
Rapala
Husky Jerk Lure Suspending (2 1/2")
Regular price
$7.99
Regular price
$0.00
Sale price
$7.99
Unit price
/
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
The X-Rap is "all about the action." The versatility of the X-Rap allows an angler...
Rapala
X-Rap Lure Suspending (4")
Regular price
$14.99
Regular price
$0.00
Sale price
$14.99
Unit price
/
The X-Rap? is "all about the action." The versatility of the X-Rap allows an angler...
Rapala
Rattlin' Lipless Crankbaits Sinking (2")
Regular price
$6.99
Regular price
$0.00
Sale price
$6.99
Unit price
/
Sound heightens curiosity in fish and triggers investigation. These lures actually have sound frequencies that...
Rapala
DT (Dives to) Crankbait - (2") - DT08
Regular price
$11.99
Regular price
$0.00
Sale price
$11.99
Unit price
/
The DT® (Dives-To) series of crankbaits, dive fast to a preset depth and stay in...
Casts like a bullet for long accurate casts. Prominent scales and lateral line on the...
Casts like a bullet for long accurate casts. Prominent scales and lateral line on the...
Rapala
Husky Jerk Lure Suspending (3 1/8")
Regular price
$7.99
Regular price
$0.00
Sale price
$7.99
Unit price
/
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
Rapala
Husky Jerk Suspending (3 1/8")
Regular price
$7.99
Regular price
$0.00
Sale price
$7.99
Unit price
/
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
Rapala
Husky Jerk Suspending (3 1/8")
Regular price
$7.99
Regular price
$0.00
Sale price
$7.99
Unit price
/
Perfectly balanced, the Husky Jerk can be cast or trolled at any speed and still...
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