Lures

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Subcategory

Brand

Style

Color

Activity

PowerBait Floating Mice Tails - (2 inch) : powerbait-floating-mice-tails-2-inch-orange-silver-chartreuse
PowerBait Drip Swimmer - (4 inch) : powerbait-drip-swimmer-4-inch-ghost-perch
PowerBait Drip Minnow - (4 inch) : powerbait-drip-minnow-4-inch-ghost-perch
PowerBait Power Jerk Shad - (5 inch) : powerbait-power-jerk-shad-5-inch-watermelon-red
Gulp! Saltwater Grub - (6 inch) : gulp-saltwater-grub-6-inch-sdn
PowerBait Floating Mice Tails - (3 inch) : powerbait-floating-mice-tails-3-inch-orange-silver-chartreuse
PowerBait MaxScent The General - (4 inch) : powerbait-maxscent-the-general-4-inch-green-pumpkin
PowerBait MaxScent Flat Worm - (3.6 inches) : powerbait-maxscent-flat-worm-3-6-inches-green-pumpkin-party
Gulp! Saltwater Grub - (6 inch) : gulp-saltwater-grub-6-inch-nuclear-chicken
Gulp! Saltwater Jerk Shad - 5pk - 5" : gulp-saltwater-jerk-shad-5pk-5-nuclear-chicken
PowerBait Trout Power Nuggets : powerbait-trout-power-nuggets-bpnc
PowerBait Trout Bait : powerbait-trout-bait-green-pumpkin
Vibrato Saltwater - 1/8 oz : vibrato-saltwater-1-8-oz-fire-tiger-gold
Slobberknocker Jig - 1/2oz : slobberknocker-jig-1-2oz-gpsh
PowerBait Trout Bait : powerbait-trout-bait-chartreuse
Gulp! Sinking Minnow - (5 inch) : gulp-sinking-minnow-5-inch-watermelon-red-glitter
Gulp! Nightcrawler - (6 inch) : gulp-nightcrawler-6-inch-chartreuse
Gulp! Nightcrawler - (6 inch) : gulp-nightcrawler-6-inch-green-pumpkin
Gulp! Saltwater Grub - (5 inch) : gulp-saltwater-grub-5-inch-nuclear-chicken
Gulp! Saltwater Swimming Mullet - (5 inch) : gulp-saltwater-swimming-mullet-5-inch-nuclear-chicken
Vibrato Saltwater - 1/8 oz : vibrato-saltwater-1-8-oz-holo-greenie
PowerBait Power Worms - (4 inch) : powerbait-power-worms-4-inch-watermelon-red-glitter
PowerBait Power Worms - (7 inch) : powerbait-power-worms-7-inch-watermelon-red-glitter
PowerBait MaxScent D-Worm - (5.5 inch) : powerbait-maxscent-d-worm-5-5-inch-green-pumpkin
PowerBait MaxScent D-Worm - (5.5 inch) : powerbait-maxscent-d-worm-5-5-inch-baby-bass
PowerBait MaxScent D-Worm - (5.5 inch) : powerbait-maxscent-d-worm-5-5-inch-watermelon-red
PowerBait MaxScent The General - (5 inch) : powerbait-maxscent-the-general-5-inch-baby-bass
PowerBait MaxScent The General - (5 inch) : powerbait-maxscent-the-general-5-inch-green-pumpkin
Vibrato Saltwater - 1/4 oz : vibrato-saltwater-1-4-oz-holo-greenie
PowerBait MaxScent Power Chunk : powerbait-maxscent-power-chunk-green-pumpkin
PowerBait® PowerStinger Soft Bait - 4 1/4" : powerbait®-powerstinger-soft-bait-4-1-4-gp
Gulp! Saltwater Swimming Mullet - 4" : gulp-saltwater-swimming-mullet-4-nuclear-chicken
Powerbait Pit Boss - 4" : powerbait-pit-boss-4-gp
PowerBait MaxScent Power Chunk : powerbait-maxscent-power-chunk-watermelon-red
PowerBait MaxScent The General - (4 inch) : powerbait-maxscent-the-general-4-inch-baby-bass
Gulp! Alive! Recharge Liquid - 8oz : gulp-alive-recharge-liquid-8oz-green
Berkley

PowerBait Floating Mice Tails - (2 inch)

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
The Berkley 2" PowerBait Floating Mice Tails feature a combination of salmon egg and trout...
Berkley

PowerBait Drip Swimmer - (4 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Berkley 4" PowerBait Drip Swimmer is designed to exploit finesse techniques through ultra-realistic design,...
Berkley

PowerBait Drip Minnow - (4 inch)

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
The Berkley 4" PowerBait Drip Minnow is designed to exploit finesse techniques through ultra-realistic design,...
Berkley

PowerBait Power Jerk Shad - (5 inch)

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
The Berkley 5" PowerBait Power Jerk Shad is a truly versatile jerk bait with an...
Berkley

Gulp! Saltwater Grub - (6 inch)

Regular price $9.49
Regular price $0.00 Sale price $9.49
Unit price
Ideal on jigs or as a trailer Favorite for all saltwater species when targeting big...
Berkley

PowerBait Floating Mice Tails - (3 inch)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Berkley PowerBait Floating Mice Tails combine salmon egg and trout worm into one incredible...
Berkley

PowerBait MaxScent The General - (4 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

PowerBait MaxScent Flat Worm - (3.6 inches)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
+1 More
Berkley

Gulp! Saltwater Grub - (6 inch)

Regular price $9.49
Regular price $0.00 Sale price $9.49
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
Berkley

Gulp! Saltwater Jerk Shad - 5pk - 5"

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
Berkley

PowerBait Trout Power Nuggets

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over...
+1 More
Berkley

PowerBait Trout Bait

Regular price $4.99
Regular price $0.00 Sale price $4.99
Unit price
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over...
Berkley

Vibrato Saltwater - 1/8 oz

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
As its name implies, the Vibrato® has a natural vibrating action, but unlike typical vibrating...
Berkley

Slobberknocker Jig - 1/2oz

Regular price $13.99
Regular price $0.00 Sale price $13.99
Unit price
Raising the bar for construction quality and performance, the Berkley SlobberKnocker Bladed Jig delivers exactly...
Berkley

Gulp! Sinking Minnow - (5 inch)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
Berkley

Gulp! Nightcrawler - (6 inch)

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The Gulp! Nightcrawler is great on spinner rigs and weedless jigheads and is an excellent...
+1 More
Berkley

Gulp! Saltwater Grub - (5 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The Berkley Gulp! Saltwater Grub is ideal on jigs or as a trailer and is...
+1 More
Berkley

Gulp! Saltwater Swimming Mullet - (5 inch)

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
+2 More
Berkley

PowerBait Power Worms - (4 inch)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Berkley 4" PowerBait Power Worms feature a ribbontail design which swims naturally on the...
Berkley

PowerBait Power Worms - (7 inch)

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
The Berkley 7" PowerBait Power Worms feature a ribbontail design which swims naturally on the...
Berkley

PowerBait MaxScent D-Worm - (5.5 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

PowerBait MaxScent The General - (5 inch)

Regular price $8.99
Regular price $0.00 Sale price $8.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

Vibrato Saltwater - 1/4 oz

Regular price $6.99
Regular price $0.00 Sale price $6.99
Unit price
As its name implies, the Vibrato has a natural vibrating action, but unlike typical vibrating...
Berkley

PowerBait MaxScent Power Chunk

Regular price $7.99
Regular price $0.00 Sale price $7.99
Unit price
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a...
Berkley

PowerBait® PowerStinger Soft Bait - 4 1/4"

Regular price $9.99
Regular price $0.00 Sale price $9.99
Unit price
Purposefully built for bladed jigs, the Berkley Power Stinger introduces a new honeycomb molding technology...
+3 More
Berkley

Gulp! Saltwater Swimming Mullet - 4"

Regular price $8.49
Regular price $0.00 Sale price $8.49
Unit price
The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more...
Berkley

Powerbait Pit Boss - 4"

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over...
Berkley

Gulp! Alive! Recharge Liquid - 8oz

Regular price $5.99
Regular price $0.00 Sale price $5.99
Unit price
Berkley Gulp! Alive! Recharge Liquid is perfect for making your lures and baits more attractive...
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